Patricia Fripp explains the secrets to successful executive presentations through FrippVT.
Patricia Fripp shows you how to design and deliver powerful persuasive presentations through FrippVT.

“Why are executive presentations so boring?” Unfortunately, I hear this question often. Corporate leaders rarely receive the honest feedback they need to become powerful and persuasive communicators. Public speaking is the number one tool of leadership. Good presentation skills are no longer a nice skill to have; they can mean the difference between career life and death.

When you’re a leader, even if you have a communications department or an army of speechwriters working for you, YOU must be actively involved in the creation of your own presentations. Fortunately, even if you are not a born communicator, the strategies behind powerful presentations can be learned. As a leader who can speak publicly with confidence, you have the power to persuade, influence, and inspire others; build confidence in your corporate strategy; cultivate loyalty within your organization; move your team to action; and demonstrate to others why your products, services, and ideas are truly valuable.

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To be powerful and persuasive, you must connect with your audience both intellectually and emotionally. Enhance your connection with your audience by customizing or personalizing your message for each specific audience.  Customization is indispensable for professional speakers. However, even if you’re not a professional speaker, you will find that taking the time to tailor your next presentation to your audience’s unique interests and concerns will help ensure your success.  I share this brief video sample from Fripp Virtual Training that explains the importance of customizing your speeches and presentations:

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Executive Speech Coach Patricia Fripp, CSP, CPAE
Executive Speech Coach Patricia Fripp, CSP, CPAE

Seven strategies to become a great speaker:

1. Consider learning to speak to be a long-term goal, not a one-day seminar.
2. Learn from someone who knows more than you do on this subject.
3. Practice with safe people – your supportive friends or others with the same goals.
4. Use web-based training for repetition and reinforcement.
5. Take your message to an audience.

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Top Seven

Last summer, I was honored to deliver the opening keynote at the annual Toastmasters International Convention in Las Vegas. In case you aren’t already familiar with Toastmasters International, Toastmasters is a non-profit educational organization teaching public speaking and leadership skills through a worldwide network. I share Toastmasters’ roundup of the most buzzworthy speeches of 2015. Enjoy!

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As an executive speech coach, people often ask me, “How do I come up with original stories to illustrate my key points?” Fortunately, you don’t have to have survived an avalanche, founded a pioneering tech company, or won a Nobel Prize to tell a good story – because audiences identify with and delight in stories drawn from ordinary life. In this video sample from FrippVT, I share a few strategies for finding stories and examples in your own life, or the lives of your colleagues, friends, and family:

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A powerful, persuasive, professional presentation may appear effortless to an audience… but even an “effortless” presentation requires that you first devote time and energy to organizing your content around a strong basic structure. Presentations are comprised of content, structure, and delivery. The more you clarify your content and organize your structure, the easier it will be for you to sound professional in your delivery. I share this brief video sample from FrippVT to help you develop your presentations:

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Hall of Fame Speaker, Patricia Fripp Presenting with Her Brother Legendary Guitarist Robert Fripp.
Hall of Fame Speaker, Patricia Fripp & Her Brother, Legendary Guitarist, Robert Fripp

While you might already know my brother, Robert Fripp as one of Rolling Stone’s “100 Greatest Guitarists,” you may not know him as a superb and entertaining speaker. When we deliver presentations together, it’s always a delight – both for us and for our audiences. Robert has an extraordinary ability to connect with an audience both intellectually and emotionally. I was so encouraged and inspired by these closing words from my brother; I thought I would share them with you:

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Typewriter with Chapter I Typed
Speaking is one of the best ways to market your book, develop a following, and expand your audience.

November is National Nonfiction Writing Month. After you’ve written a nonfiction book, you face the challenge of marketing it. My recommendation? Speak to sell your book. Speaking is one of the best and most cost-effective ways to market your book, develop a following, and expand your audience. Polish your speaking skills and start speaking on your subject in advance of publication. You can ask your audience to opt-in to your list to let them know when your book is released.

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Join me November 19, 2015 for complimentary live training. Learn the five most important techniques that make a good presentation great. As an in-demand speech coach and Hall of Fame speaker, I share my secrets and resources with you.

Let me simplify and demystify the process of effectively designing and delivering any formal or informal presentation.  Discover a cost-effective training system guaranteed to help you get results fast. Even in you can’t attend this complimentary event, register for the replay link: http://app.webinarjam.net/register/1772/0a831a6051

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ScreenShotFrippVTLeadership
As a leader, the responsibility of communicating effectively rests squarely on your own shoulders.

“It is simply impossible to become a great leader without being a great communicator,” observes leadership writer, Mike Myatt in Forbes magazine. As a leader, the responsibility of communicating effectively rests squarely on your own shoulders. This is true even if you are fortunate enough to have a communications department or team of speechwriters at your beck and call.

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