Professionals must often deliver formal, prepared presentations.

They must also give frequent, unplanned presentations.

Imagine this scenario: You are in a virtual or in-person meeting when the executive leading the meeting notices you in the audience. She says, “I didn’t know you were going to be here. We are 10 minutes ahead of schedule. Why don’t you give us a 10-minute update on your latest project?”

As you make your way to the front of the room, you have only five rows to gather your thoughts before you take the stage to deliver ten minutes of interesting information. In a virtual meeting, even less time! In a virtual meeting, you have only a few seconds to gather your thoughts.

This is an important opportunity. You want to do well. The entire leadership team is there as well as your colleagues in the division. The audience knows you had no time to prepare. If you do well, your reputation increases because you have just proven you can think on your feet. When you prove you can keep your cool and deliver a clear, concise, and on-message update, your credibility soars.

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The 12 Days of FRIPP

Then remember, you can build your credibility with well-chosen words. Your management and leadership will notice.

FrippVT is Easy. Convenient. Cost-Effective.

One of the ways I help my clients get what they want in their lives and careers is by making them aware of how they can clean up their sloppy and nonspecific language.

When your competition is tough and decisions are being made for promotions, salary increases, and great assignments, this is critical.

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Emotional Connection

FRIPPMAS Special FrippVT $12 for the first month.

To win over your audience, you must connect emotionally.

With well-chosen words, you can open your presentation and establish an immediate emotional bond.

s a presentation skills coach, when I work with a group, I’ll invite individuals to come to the front and deliver their opening lines. On one occasion, up walked Stephen. He began to tell the facts of his experience of living with deafness since birth. After he spoke, the audience was sympathetic; however, he had not made a connection. He was also missing an opportunity.

I took him aside and suggested he try a different approach. Stephen spoke again saying, “Imagine how my parents felt as the doctor walked into the waiting room and said, ‘I am so sorry to tell you this, but your beautiful boy is deaf.’” He painted a vivid picture of this pivotal moment in his parents’ lives. Whether or not audience members were parents themselves, they were able to emotionally connect with the situation. You could feel a change in the room.

You have many theatrical choices in how you open your presentation.

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Let’s look at some not-so-basic story basics.

Stories and examples are best when they come from your experience. Your audience has a chance to relive them from their perspective. Here is an important point to make your stories credible.

Point one, make your story part of your own experience. If you tell a story that belongs to the world—in other words, it is well known from a best-selling book, or they’ve been teaching it for years in the Dale Carnegie course—you lose your credibility. If your stories are in the public domain, your audience is familiar with it and knows it does not come from your experience. Your entire presentation then is flavored that it’s not original, fresh, or leading edge.

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Had any good conversations recently?


In this message, we’re going to clarify what you may believe are two conflicting ideas. The point of retelling stories you heard, and the idea of only telling stories from your own experience. If you are retelling stories you heard in conversation, and you make heroes of the people who shared their experience, then great. The assumption is, they are not speakers, don’t work at your company, or will ever address audiences you will speak to. In our world of YouTube, if others are talking publicly about their experiences, and others may have heard them, you need to acknowledge that.

Once you become aware and keep your eyes and ears open, stories that will make great examples are everywhere.

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Robert Fripp performing with King Crimson.
Robert Fripp performing with King Crimson.

In the Court of the Crimson King

In honor of the just released documentary about my brother Robert Fripp and his band, we will revisit an earlier post.

Variety says, “In the Court of the Crimson King is really about as good as any rock documentaries get, in capturing the essence of a group of musicians and how they relate to each other.”

The Next Time You Sit Down to Dinner Reflect

Early in his career, my brother Robert Fripp enjoyed international acclaim with his band King Crimson. He later felt a great need to leave that world and spend time on spiritual self-reflection. Brother went into a retreat with philosopher J.G. Bennett. That experience made a significant impact on Robert and is still reflected in the way he lives his life and influences others, including me.

At the retreat before meals, which they prepared themselves, they said grace. Many decades later, we both enjoy sharing it with friends and gatherings of all faiths.

“All life is one, and everything that lives is holy.

Plants, animals, and people all must eat to live and nourish one another.

We bless the life that has died to give us food.

Let us eat consciously, resolving by our labors to pay the debt of our existence.

Amen.”

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Are you losing sales you feel you deserve to win? 

Are you confident that everyone on your sales team can deliver your company story well?

Are you making the fatal flaw that many sales managers make?

You may like many of my clients before I work with them. You have great products and services, perhaps complicated and technical in nature, and they require an incredible amount of trust to sell.

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Yes, it makes me want to scream! Because “super” is not really super.

It appears that a huge amount of the population has come to believe that everything even slightly pleasant, wonderful, important, revolutionary, impressive, or valuable is now super. How about super-exciting, super-good, or super-great?

Our language is full of hundreds of descriptive words.

We have an abundance or plethora of choices. Please, put yourself on a non-super diet. Be more creative.

One of my clients held a four-day sales meeting. My role was to hold interactive sessions to improve the sales presentations with the relatively young sales teams.

As my client, Greg explained, “They are mostly in their 20s and early 30s. For most, it is their first or second sales job.”

Naturally, I sat in on all the General Sessions where we heard from their middle-aged executives. For four days, I heard no other adjective except “super” from the stage. Everybody was super excited. The new programs were super. The sessions were super.

It felt as if the middle-aged executives were trying to sound young and hip to their young audience.

Shouldn’t they have been role models of the best way to communicate? In my opinion, every leader at every level has a responsibility to demonstrate how to look, act, and speak if you want to advance in your career. This is how you are more likely to build rapport and drive the sale forward with customers of all ages.

Do you agree that too much “super” is not super?

Two virtual engagements where you can Patricia speak in October.

Saturday, October  15, National Speakers Association of Northern California (Small charge)

Your First Thirty Seconds: Secrets To Open Your Presentation With Impact

Saturday, October 29, District 101 Toastmasters (No charge)

How To Deliver Unforgettable Presentations…Frippstyle

Two virtual engagements where you can Patricia speak in October.

Check out Patricia’s new book with Mark Brown and Darren LaCroix

Deliver Unforgettable Presentations, Fripp, LaCroix, Brown
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A great way to build your business is to collaborate with other speakers and consultants.

Yes, you can combine your communities and mailing lists; however, what you learn from smart partners is invaluable. Here is advice you can benefit from that comes from the consultant’s consultant. Alan Weiss, Ph.D., CPAE, CMC is the author of Million Dollar Consulting and for many years my collaborator in The Odd Couple seminars. Alan has now written more than 60 books.

At the opening of one of our seminars, Alan Weiss gave these pieces of advice in an evening Q & A…

Q: How do I build my business?

Alan: “There has to be a market need for what you do; you have to have the competency to meet the need, and you have to have the passion to want to fulfill it. When those three things converge, you have a brilliant career.

It doesn’t matter what the economy is like; it doesn’t matter what the competition is like; it doesn’t matter what government regulation is like. The great thing about what we do is we control our own destiny.

So, look where those three things are and you have a brilliant career.”

Q: How do I stand out in the crowd of other consultants and professional speakers?

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