An Example of Robert Fripp’s “Attributed” Charisma

An example of Robert Fripp’s “Attributed” Charisma

(See the previous 2 THE Executive Speech Coach posts)

At the American Payroll Association’s Congress Pay Heroes we were lucky to have APA’s First Husband Patrick Obertin as our moderator and introducer. Over the years we have become friends. In 1969 Patrick bought In The Court of The Crimson King. He would be the first to admit he enjoys the “Attributed” Charisma of being involved in Robert Fripp’s session. We enjoyed the “Attributed” Charisma of his APA status helping us.

As part of our session “How to Be a Hero for More Than One Day” Patrick told the story of how he met and “rescued” his wife Linda Obertin APA’s 2009-10 APA President.

Enjoy the photos of the Fripp’s thanking Patrick, Patricia Fripp and Patrick, Patricia Fripp and Patrick and Linda at the Super Hero party.

Dan Maddux and his APA team know how to run a convention!

Read out Robert Fripp’s speaking CDs.

 

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Robert Fripp Speaks About Charisma: APA 28th Congress Pay Heroes

On Tuesday, May 25 at the American Payroll Association’s 28th Congress in Washington DC, my brother Robert Fripp joined me in a session called How to Be a Hero for More Than One Day: Position Yourself for Promotion. As this years theme was Pay Heroes, and Robert played on David Bowie’s Heroes album it was a good idea and well received. We think of our heroes as having Charisma. However, very few of us think about charisma the way Robert Fripp does!

Charisma

I

Two Definitions / Descriptions

Charisma is the energy that makes possible the impossible.
Charisma is the energy that enables an act of quality.

II

Seven Views Of Charisma

1. Owned.

The charismatic owns the charisma they possess. The person is charismatic. They possess their charisma.

2. Loaned.

Charisma descends upon the ordinary person; i.e. they are possessed, or inhabited, by the Muse.

E.g. Men & Women of Destiny who are not, in & of themselves, charismatic but have a particular & necessary function to discharge;
the power of the Office;
fulfilling a role in a necessary undertaking.

3. Attributed.

Celebrity. The aura of charisma comes with high levels of media attention.

The juice is attributed; rather than owned, loaned, earned or borrowed.

4. Distributed.

This is the juice that flows within a network.

The energy in the network develops synergistically & is available to the members of the group.

In a group of four, there is one quartet & four trios.
In a group of six, there are fifteen quartets and twenty trios.

5. Acquired. Four forms: bought, begged, borrowed & stolen.

i) The juice is earned. This is the hard work school of heroism: no charisma, just ongoingness on a daily basis to develop a discipline or practice.

Bach:  “I was obliged to be industrious.”
Haydn: “I … always composed with deliberation & industry.”
Graham Greene: “I have no talent. It is a question of working hard, being willing to put in the time.”

This juice is bought, paid for by putting in the work & putting in the time.

It can sometimes be seen in an ordinary person who has just completed an honorable piece of work: they shine.

ii) An appeal for help. There are people who are gifted, perhaps in healing, who are able to transfer juice to us. Begged.

One example: prayer.

iii) Borrowed. There are exercises where we can obtain the juice needed for a particular piece of work; perhaps by breathing the air around someone who has personal merit or their own charisma.

iv) Stolen: legitimate & illegitimate forms.

a) Conscious theft: where we intentionally take from a pool or reservoir of energy, e.g. from sacred sites, to make possible an otherwise impossible task. This is in the knowledge that when we die, nothing that is not our own will be taken from me.

b) Energy vampires. We feel less when this person leaves our presence, taking our life away with them: some people can suck us dry; e.g. by a constant demand for attention.

6. Specific & Situational.

i) Response to challenge: a Person of the Moment.

From time to time, in exceptional circumstances, the event requires that someone step forward & take charge. This person becomes transformed into a saving angel of that moment.

ii) Shock: often a personal disaster, that releases & unfixes who & what we are.

7. Invisible: this is measured by the effect one has on others. In the others, this is an enabling charisma.

Often, the originator is unknown to the world.

III

Personal charisma is not a reliable power: that is, its presence cannot be guaranteed.

I have known people with charisma whose light has dimmed; I have known the hard-working with discipline & no charisma who move to the front.

So, better for the person with charisma that they develop a personal discipline.
Better for the person without charisma to develop a personal discipline.

Discipline confers effectuality in time. The presence of charisma may not be reliable, repeatable & responsible.

But we may be able to hold ourselves reliably, repeatably & responsibly in place & available to when the Muse descends.

If you would like to hear samples of Robert Fripp speaking

Want to learn to be a better public speaker? Patricia Fripp and Darren LaCroix  hold a coaching camp Friday-Sunday, June 25-27, 2010 at the Flamingo Hotel in Las Vegas. Home of the amazing Donny & Marie show. Having watched it three times they have Charisma!

Talking of charisma…Dan Maddux, the Executive Director of the American Payroll Association is a Super Hero (watch for the next post on the 3 types of heroes

Bob, Pat, Dan 2010 apa

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Who Created The Windows Start-Up Sound?

A “news clipping” on Robert Fripp, my brother, legendary guitarist, and guest speaker at The American Payroll
Association’s Congress this week in Washington DC.

“When Microsoft was developing the Vista operating system, the company
brought in former King Crimson guitarist Robert Fripp who recorded,
according to an internal Microsoft blog, ‘six hours of multi-channel raw
tracks including hundreds of melodies, textures, soundscapes, and
orchestrations’

After three months of ‘iteration, remixing, and
refinement’ a four-second snippet was chosen as the final Windows Vista start-up sound: melody by Fripp,
harmony by longtime Fripp collaborator and Seattle guitarist Steve Ball,
and a ‘Win-dows Vis-ta’ rhythm by Tucker Martine, a Grammy-nominated
musician/producer who has worked with R.E.M., Spoon, and Mudhoney.”

This was excerpted from the article on Minyanville.com: “Who Created the Windows Start-Up Sound? Hint: It wasn’t Bill Gates” by
Justin
Rohrlich
May 25, 2010 11:20 am. Enjoy the complete article here: http://www.minyanville.com/businessmarkets/articles/intel-microsoft-research-in-motion-apple/5/25/2010/id/28465?camp=syndication&medium=portals&from=yahoo

Robert FrippAs much as my brother Robert Fripp is internationally-known for his
brilliance with
the guitar… he is a superb and entertaining speaker. Brother Robert
and I are in Washington DC speaking to the American Payroll
Association’s Congress.

If you would like to learn more about
engaging Robert Fripp to speak at your event visit:
http://robertfrippspeaks.com

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Robert Fripp Video & Guest Appearance

As much as my brother Robert Fripp is internationally-known for his brilliance with
the guitar… he is a superb and entertaining speaker. Brother Robert and I are in Washington DC speaking to the American Payroll Association’s Congress.  Enjoy:

This week Brother Robert and I are speaking to the American Payroll Association’s Congress.  Their theme is Pay Heroes. The opening speaker is Charlie Plumb. Charlie is an amazing speaker who talks about
his experiences in Vietnam. He does not consider himself a hero although everyone who hears his story would.
Adam West with his Batmobile will be there. Adam’s speech is “Not all Heroes Wear Tights.”
On Tuesday I have three sessions. The first is “Basic Speaking Skills,” then Robert and I are speaking about
“Position Yourself for Promotion: How to Be a Hero for More Than One Day.”
The third session with Brother making a guest appearance is “Advanced Presentation Skills.”

If you would like to learn more about engaging Robert Fripp to speak at your event visit:
http://robertfrippspeaks.com

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Terry Brock & Mingling Maven Susan RoAne

Terry Brock interviews Mingling Maven Susan RoAne

Technology expert Terry Brock leads the way. Here he is taking advantage of being with Susan RoAne when she was speaking in Orlando.

Have an Extra Edge at Networking Events –

Best Selling Author and THE Executive Speech Coach Shows You How to Network
by Patricia Fripp, CSP, CPAE

We all attend events promoted as the perfect format to make new contacts and develop potential business relationships. I never stop being amazed how many talented and well-educated people often do not know how to maximize these events.

Here are two easy ways you can make the most of networking events.

1. "TRAVEL WITH YOUR OWN PR AGENT" TECHNIQUE.

It's simple and cost free. Enlist a co-sales professional, friend, or fellow speaker to form a duo. My networking buddy in San Francisco is Susan RoAne, the best-selling author of How to Work A Room, Secrets of Savvy Networking, and What Do I Say Next? We attend many meetings together.

Here's what we do. When we arrive at an event, we alternately separate and come together. I'll walk up to Susan as she is talking to someone, and she'll say, "Larry, let me introduce you to Patricia Fripp. Patricia is truly one of the greatest speakers in the country." And, I will turn around and say, "Larry, I bet Susan is too modest to tell you she's the best-selling author of three books."

When you do this, just as RoAne and I do, you're saying great things about each other that you'd love your prospects to know, but modesty prevents you from telling them.

Suppose Natalie and Fred are secret partners. As Fred walks up, Natalie says to the person she's been talking to, "Jack, I'd like you to meet Fred. Fred has taught me nearly everything I know about sales and our product line. There has never been a sales contest in our company he hasn't won." Then, Fred can say, "Well, Natalie's being very generous. It's true; I've been with our company for sixteen years. But, Natalie's been here for only six months, and she's brought in more new business than any other person in the fifty-three year history of our firm, so she knows a couple of things too. I tell you, you couldn't do better than work with someone as enthusiastic as Natalie."

2. IF YOU ARE SHY VOLUNTEER YOURSELF A GREETER.

Much of the value of meetings can be lost if you are retiring or fundamentally shy. For many people, mingling with a room full of strangers can be an unpleasant or even scary experience. Seventy percent of the population rates themselves as at least "situationally shy," says Susan RoAne in her networking books.

I encourage you to focus on all those exciting new people and messages instead of the butterflies in your stomach offer to take a job that requires interacting with other attendees. For instance, when you wear a name tag with a ribbon that says "Greeter" you can issue name tags, sign up people for work shops, or just direct traffic: "How do you do? I'm Chris Carter. Nice to meet you. Name-tags are here. Food is there. How do you do? I'm Chris Carter. Nice to meet you." Soon you've met many new people and will get cheery nods of recognition throughout the event, making them more responsive and at ease.

A BONUS THOUGHT ABOUT CONNECTING

The key to connection is conversation. The secret of conversation is to ask questions. The quality of the information you receive depends on the quality of your questions. If you have a conversation it may lead to a relationship. A relationship could lead to new business. A business relationship when nurtured can and will lead to long term success.

SO WHAT ARE YOU WAITING FOR????

Put on your 'Sunday best' and go meet some new people!!!

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Robert Fripp and Fallen Fire Fighters Foundation

Robert Fripp of King Crimson fame gave me a great closing line for my program for the Fallen Fire Fighters Foundation. This morning I delivered a keynote called "How to Be a Hero for More Than One Day." In this program I show video clips of my brother speaking.

He played on David Bowie's Heroes album.
Then I delivered two speech coaching sessions. His line…"There is no tragedy in a life lived heroically. However, there is loss."

Brother also says, "It is not necessary to be cheerful.
It is not necessary to feel cheerful.
But look cheerful."

In two weeks we are speaking together at the American Payroll Association Congress. There theme is "Pay Heroes."

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THE Executive Speech Coach: To Edit or To Add?

THE Executive Speech Coach learns from author Eleanor Dugan: To Edit or To Add?

From author Eleanor Dugan, “Fripp, we have chatted in the past about the meaning of the word "edit" — which you interpreted as "cut out" and I explained actually means to polish by adding, deleting, or changing.

On the topic of the verb "to edit," I found the following explanation in today's Word-a-Day bulletin indicating that when one edits one actually gives — and thought of you:
“Which came first, editor or edit?”

This may sound like a chicken-and-egg question, but it's not. It's easy to assume that the word editor was formed from the verb edit. In reality, the word editor came first (from Latin edere: to give out). Then we formed the verb edit from it. Words such as babysit, vaccinate, donate, all were derived from their noun forms, not vice versa."

Cheers, Eleanor

Eleanor is also a quilter of renown. With her friends they have made and given away sleeping bags for the homeless.

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Executive Communications: Want Your Audiences to Remember What You Say?

THE Executive Speech Coach gives advice on Executive Communications

Want Your Audiences to Remember What You Say? Learn the Importance of Clear Structure
An article on public speaking by Patricia Fripp CSP, CPAE

When speaking in public, your message, no matter how important, will not be remembered if you don't recognize the importance of STRUCTURE. Here are some practical ideas that can immediately make you more effective.

Your Structure
Can you write the premise or objective of your talk in one sentence? If not, the chances are that your thinking isn't clear enough for the audience to understand your purpose. And if you don't organize your material so the audience can remember it easily, they'll have a hard time grasping your message. They may be dazzled by your pizzazz and laugh at your stories, but little will stay with them afterwards.

Your next structural imperative is to use statements that make your audience ask "How?" or "Why?" For example, during a talk on "Selling Yourself and Your Ideas to Upper Management," I say, "Everyone in your position can sell themselves and their ideas to upper management." Immediately, my audience is asking themselves, "HOW can I do that?" Or at another speech, I might say, "Every manager needs to develop employees who can think entrepreneurially." And the managers are all asking themselves, "WHY on earth do I need to do that?"

Your answers to their mental questions, your How's or Why's, become your "Points of Wisdom," the rationale for your premise or objective. Illustrate each Point with stories, examples, suggestions, practical advice, or recommendations. Allow about ten minutes for each Point of Wisdom, an average of three in a thirty minute presentation.

Finally, frame your premise and your Points of Wisdom with an attention-getting opening and a memorable closing. For example, I helped a scientist neighbor, Mike Powell, with a speech he was delivering to a general audience. I suggested that since most of us don't know what it is like to be a scientist, he should tell the audience. Mike captured everyone's attention by saying:

"Being a scientist is like doing a jigsaw puzzle… in a snowstorm…at night…when you don't have all the pieces…and you don't have the picture you are trying to create."

Your last thirty seconds must send people out energized and fulfilled. Ask for questions before you close so you don't diffuse the effect of your ending. Then finish with something inspirational that supports your theme and creates a "circle" with your opening. My scientist friend Mike closed by saying, "At the beginning of my talk, I told you of the frustration of being a scientist. Many people ask, 'So why do you do it?'"

Then Mike told them about the final speaker at a medical conference he attended. She walked to the lectern and said, "I am a thirty-two-year-old wife and mother of two. I have AIDS. Please work fast." Mike received a standing ovation for his speech. Even more important, several years later the audience still remembers what he said and can actually quote him!

If you want to improve your speaking skills why not check out my Las Vegas Speaking School in Las Vegas June 10, 11. While you are there why not stay for The Odd Couple Marketing & Strategy seminar?

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THE Executive Speech Coach, Great Advertising, Best Copywriter

Bob Bly is one of country's best copywriters. This is from his newsletter.
Gene Schwartz was one of the greatest advertising writers who
ever lived.

Yet he eschewed the so-called creativity of Madison Avenue, and
many of his ads were written using formulas.

Here are 10 of his favorite ad writing formulas:

1-Numbered lists.

Example: "The Seven Deadliest Crimes Against Yourself."

2-How-to headlines.

Example: "How to Make Anybody Like You!"

3-Secrets.

Example: "Secrets of Eastern Super-Men Revealed at Last!"

4-Question headlines.

Example: "Why Haven't TV Owners Been Told These Facts?"

5-Reason-why headlines.

Example: "Why Models Stay Young Till Sixty!"

6-Make a big promise.

Example: "I'll Make You a Mental Wizard as Easily as This!"

7-Reference to a foreign or exotic location.

Example: "Doctors in Sweden Say There is a Cure for Arthritis."

8-Put a time reference in the headline.

Example: "One Day with This Man Could Make You Rich!"

9-Use the word "now" in the headline.

Example: "Now-Run Your Car Without Spark Plugs!"

10-"Don't pay one penny."

Example: "Don't Pay One Penny Till This Course Turns You Into a
Human Computer!"

Note: once Schwartz found a formula that worked, he would adapt
it to many other ads for many different products.

Sincerely,

Bob Bly

P.S. You'll find more about Gene Schwartz and his great ads here:

www.100moneyblueprints.com 
  
Bob Bly
Copywriter / Consultant

More on copywriting from David Garfinkel.

https://fripp.com/articleoncopywriting.html

 

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