The first President of the National Speakers Association Bill Gove. He said, “The seminar comes from the discipline of teaching and the keynote comes from the discipline of show business.”
Another Past NSA President Don Thoren said, “As a keynote speaker, you are the star; in training or a seminar, you have to make the audience the star.”
One more Past NSA President…me… Patricia Fripp says, “When you deliver a keynote speech, you must be committed to a higher caliber of performance.”
John Palmer was the founder of the National Speakers Bureau and before that a well-known band leader. Brian Palmer, his son and now the President of the NSB is known as one of the most creative and ethical professionals in our speaking industry. As part of a recent interview with Brian these were his closing remarks:
Read More...“..here’s one of my favorite stories from my dad. He worked as a bandleader with legendary comedienne Phyllis Diller, who was constantly working on her craft. He’d be off on the side of the stage, and she asked him to look at his watch and write down every time there was a laugh, and measure the amount of time between laughs. He believed that speakers should have the same understanding of their presentation flow.
Here is a great action step for you to take… Call your five best clients – those whom you currently use as references. Even if you leave a voicemail, say, “Bob, I never get tired of telling the story about how we (fill in the name of an important project you worked together on). Would you mind telling me in your words what your experience was? Did we reach or exceed your expectations? Did we come in under budget? With your permission, I’d like to make an appointment and record your comments. Can I use you as an example in my sales presentations? Let me know when we can talk.”
How often do we repeat a well-known quote without knowing who first said it?
Most of us never even wonder!
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Lady and the Champs How to Speaking Conference 2014
February 22-23, 2014 at the Palms Hotel, Las Vegas
Presentations will include Executive Speech Coach and Hall of Fame Keynote Speaker, Patricia Fripp sharing her expertise.
Keynote – Under the Magnifying Glass: From Good to Great on Steroids
In this entertaining, thought-provoking keynote speech you will learn four specific techniques that will guarantee both you and your presentations are memorable. You will understand how to:
Read More...What to do when you’re losing your audience…
Are there a lot of yawns and sleepy eyes in your audience? Use these tactics to pep up your talk and keep your listeners’ attention.
Audience members’ attention will fade over time unless you take specific steps to keep them engaged.
We all have to discover the best way to follow up with our leads.An example of my process with a potential client who is in need of executive speech coaching:
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On Wednesday, August 21, 2013 the members of the Golden Gate Breakfast Club in San Francisco will host Alfonso Montuori speaking about how to be creative in the modern world. Alfonso is one of my friends, first introduced to me by my brother Robert Fripp. In you live in San Francisco and like to get up early to have your mind stimulated we will be at the Marines Memorial Club on the 21st at 7:10am. Breakfast is 7:30am program at 8:00am.
Enjoy this preview:
Read More...EXPLORING CREATIVITY IN THE NEW MILLENNIUM
Leonardo. Newton. Einstein. Van Gogh. Picasso. The lone genius used to represent the epitome of human creativity. In the 21st century, things have changed.
If you follow my blog you probably have heard me mention before that I have spoken at the Ragan Speechwriters Conference in past years. Ragan Communications publications are a wonderful source of information on communication – both in writing and speaking. The first time I spoke at their conference the opening speakers were Bill Clinton’s speechwriters. As you can imagine, these people write for history! The opening video introducing them featured Bill Clinton saying, “I have these three guys who write my speeches. I told them, ‘When I was Governor of Arkansas I gave four speeches a day and wrote them all myself. Why do I need you?’ They tell me now that I am the President if I say the wrong thing I can start a war.” Here is some advice from White House speechwriters reminding us that – a speech should focus on ONE topic!
Read More...Former White House Speechwriter: Focus on Just One Thing
Clinton speechwriter Jeff Shesol tells how to focus your speech, become educator-in-chief, and write like Hemingway, not like Faulkner.
by Russell Working
Former White House adviser Rahm Emanuel, now mayor of Chicago, was a demanding message cop for President Bill Clinton’s speechwriters.
Many of my readers know I am a great fan of Ragan Communications newsletter, which provides great information on speaking and writing more effectively. Email is often overlooked as an area in which we can demonstrate excellence in our business communications. I hope you find this as helpful as I do:
Read More...10 Tips for Writing Outstanding Subject Lines
by Teresa Dankowski
They’ll never read what they don’t open.
Brevity, clarity, and honesty are just three essentials for inducing your readers to actively receive the brilliance you’ve sent their way.
If the eyes are the windows to the soul, then subject lines are the path to successful email marketing.
Romantic, huh?
Writing a high-quality subject line takes practice and know-how.
1.) Make it brief.
Writing a subject line that is 50 characters or fewer is generally recommended, as some email clients might cut off longer subject lines. According to MailChimp, subject lines of 28–39 characters have the highest open rate. The exception is for highly targeted audiences.2.) Say what’s in the email.
Don’t worry about being funny or catchy; being direct with your recipients is far more effective. One study found that a clear subject line gets 541 percent more clicks than one that’s clever.
Receive free, on-going Fripp webinar invitations, sales and presentation skills information, and special discounts from Executive Speech Coach, Sales Presentation Trainer, and Professional Keynote Speaker, Patricia Fripp, CSP, CPAE. As an added bonus, sign up now and receive a free copy of Patricia Fripp’s How to Present and Teach in the Virtual World.
