Thursday, October 11th – 11am Pacific 2pm Eastern
Guest — Patricia Fripp of Fripp & Associates
Topic — Building relationships with virtual communication
Details:
– how to gain a competitive advantage when using virtual communication
– how does a consultant select the best digital marketing tool set
– can YouTube video files out value professionally produced DVD video
– what’s the greatest value from Skype and a virtual office
– what is the time requirement and cost involved
– how will I know if this technique is ‘right’ for me
Dave Williams is the founder and President of Conference Village who designed www.FrippVirtual.com
where Patricia conducts her virtual coaching.
http://yourvirtualhandshake.com/show-schedule/
You can establish a personal connection
By Patricia FrippWhenever and whatever you are pitching, dozens of factors will figure in the final decision of your prospects. All else being equal you have the edge if you can establish a personal connection.
You can establish a personal connection when you take this advice.
Connect emotionally and intellectually so that they like you and trust you more than your competitors. Try these personal edge tips:
•Focus and be sincere. If you appear nervous or unsure you may seem devious or incompetent.
•Divide and conquer. For a group sales presentations shake hands with everyone as they enter the room. Connect with them so you see them as individuals.
•Use technology to enhance your sales presentation not drown it. PowerPoint can keep you on track but it can’t establish trust.
•Keep it simple and memorable. When your prospects have a debriefing afterwards you want them to remember what you said.
•Reinforce your talking points into snappy sound bites. Make them interesting and repeatable.
•Steer clear of technical language and jargon.
•Rehearse your presentation in advance.
•Tell great stories. Prospects are trained to resist a sales pitch but no one can resist a good story well told.
Would you like to hear Patricia Fripp speak on public speaking?
Why not check out one of her professional presentation classes?
Patricia Fripp is THE executive speech coach.
Read More...Want to market yourself?
By Patricia Fripp
There is an old saying, “If you build a better mouse trap people will beat a path to your door.”
That might have been true once but it is not true now. Having the best product or service does not automatically guarantee your success. That is because of a lesson I learned from one of my bosses, Jay Severing. Jay Severing was the Hollywood hair stylist. He said Patricia we only have one gimmick, the best haircut in town. It wasn’t what he said that I found so fascinating but it is who he said it to, Time Magazine, Newsweek, and Playboy Magazine when no one else was talking about men’s hairstyle.
I realized as a young woman that people do business with people they know. People do business with people who do business with them. People do business with people their friends talk about and people do business with people they read about.
Now every time Jay spoke to a magazine or a newspaper he had new clients. Now with the internet, what are you doing to have your press releases, a well optimized website, your articles and newsletters so people can read about you?
People do business with people they know in different formats. Make sure they can’t forget you.
Is this helpful? Would you like to watch the video?
Why not check out where Patricia Fripp is speaking?
Want to improve your public speaking then learn from the best!
Want to improve your public speaking then learn from the best!
By Patricia Fripp
I am a great believer that you can tell more about a speaker in a ten minute speech than one that goes on for 2 hours. What do you think? I hope you will appreciate why I am known as THE Executive Speech Coach.
By the way…did you know you can learn the public speaking techniques that have helped me build a great career?
Read More...How to Improve Your Public Speaking: Breathe Fresh Air into Your Older Speech Content
by Patricia Fripp, CSP, CPAE
If you are a dedicated public speaker or have to deliver presentations as part of your job, perhaps you have noticed you can get bored with your own content. No matter how solid or well designed your keynote speech or corporate presentation is, it is too easy to go on autopilot, and your well-crafted speeches can lose their luster. How can you keep the excitement alive? By falling in love with your public speaking material all over again!
When you internalize your stories and message well, you can forget thinking about what is coming next and focus on your audience. Gene Perret was head writer for Bob Hope for 30 years. He said, “Fripp, you need to know your content so well the words fall flawlessly from your lips.”
My first lesson about falling in love with my own material came from a well-known speech coach Ron Arden. My mastermind group Speakers Roundtable brought in one of the leading speech coaches in North America, Ron Arden, to work with us. We are all Hall of Fame keynote speakers and knew our speeches inside out.
You can feel confident we had memorized our presentations. Yes, we could still be flexible and build in spontaneity. We knew our core messages, and I am sure I was not the only one getting not bored, just less excited.
Read More...Want to Communicate Effectively? Confused About Hyphens?
Confused about hyphens? I would like to share this article from Ragan Communications on the correct use of hyphens. I have keynoted the Ragan Speechwriters Conference several times and sometimes I have just attended as a participant. All Ragan’s information is helpful, especially in regards to writing. As you strive for excellence in all areas of your business communications, remember that good speakers can benefit from learning the secrets of good writers. Hope you find this as helpful as I did. Thanks Ragan Communications!
Read More...5 Cases of Too Few or Too Many Hyphens
The author offers guidance through some all-too-common examples of erroneous hyphenation.
By Mark Nichol
When it comes to hyphenation, prose often suffers from the Goldilocks effect: either too much or too little, but seldom just right. Here are some erroneously constructed elements along with repaired revisions that let them eat, sit, or sleep with contentment.
1. “Scientists have found that a second, as-yet smaller wave of mussel extinctions followed in the late twentieth century.”
The key point is not a smaller wave that is as yet-that makes no sense. The reference is to a wave that is as yet, or up to now, smaller; it’s an as-yet-smaller wave: “Scientists have found that a second, as-yet-smaller wave of mussel extinctions followed in the late twentieth century.”
2. “They criticized the arbitrary measures taken so far on the air-travel security front.”
How to Get Your Message Across to Your Audience
By Patricia Fripp
Both business and professional speakers always need to ask themselves “How do I best connect with my audience?” “How do I get my message to stick?” “How can I get my audience to listen and engage?”
My long time friend, early mentor, and all around expert on PR and marketing Dan Janal wrote a very good article about an experience we were both part of at the recent National Speakers Association convention.
I must admit, I am one of the people who would much rather listen to an expert speak than be at the mercy of some of the pathetic questions from many audience members who appear to want their opinion heard rather than ask a genuine question the whole audience can benefit from.
Both Dan and I are interested in what YOU think.
Advice to Speakers: Shut Up!
By Dan Janal
Futurist Jeff Jarvis nearly caused a riot at the National Speakers Association conference when he told speakers that audiences wanted to hear speakers less and audiences more.
He advocates that speakers give a bit of content from the platform and then take advantage of the collective wisdom in the audience. In fact, his keynote speech incorporated that element of give and take.
Read More...How To Create A World Class Presentation October 26, 2012 NSA Philadelphia
Where will you be on Friday, October 26? If you are in Philadelphia and are interested in speaking why not join us for the National Speakers Assn meeting? Patricia Fripp THE Executive Speech Coach and Hall of Fame keynote speaker will share the actual practical steps of how to become a world class speaker. Yes, you will also learn some of her secrets as well!
12 Myths about Blogging & The Truth from An Expert
Blogging is a great way to serve your professional community and expand your marketing reach. Thank you for reading mine!
For the years, I’ve had the honor of keynoting the Ragan Speechwriters Conference several times. I met amazing people who write for history – presidents and corporate leaders. Since then, when a Ragan Communications notice appears in my in-box I always read with interest. Here’s one from today. (Brad Shorr… thanks for your generosity of ideas and information!) Hope you, my reader, enjoy this as much as I did.
Read More...What Do Your Awards from the National Speakers Association Mean?
What Do Your Awards from the National Speakers Association Mean?
My executive speech coaching client and meeting planners often ask me “What do your credentials from the National Speakers Association mean?”
In case you are interested here is the official answer as advertised by the NSA. As you know, certifications and professional credentials give our clients confidence and us a professional edge.
The CSP designation is conferred by the National Speakers Association (NSA) and the Global Speakers Federation (GSF) only on accomplished professional speakers who have earned it by meeting strict criteria. CSPs must document a proven track record of continuing speaking experience and expertise as well as a commitment to ongoing education, outstanding client service and ethical behavior.
Patricia Fripp earned this designation in 1981!
CPAE Speaker Hall of Fame
The Council of Peers Award for Excellence or Speaker Hall of Fame is to honor professional speakers who have reached the top echelon of platform excellence. Admission into the CPAE Speaker Hall of Fame is a lifetime award for speaking excellence and professionalism. Inductees are evaluated by their peers through a rigorous and demanding process. Each candidate must excel in seven categories: material, style, experience, delivery, image, professionalism and communication. The award is not based on celebrity status, number of speeches, amount of income or volunteer involvement in NSA.
Patricia Fripp earned this award in 1983!
The Cavett Award is NSA’s most cherished award. It is presented annually to the member whose accomplishments over the years have reflected outstanding credit, respect, honor and admiration in the Association and the speaking profession, and whose actions (in terms of sharing, guiding and inspiring other members) most closely parallel the illustrious career of our Founder Cavett Robert.
Patricia Fripp received this honor in 1996. You can see in the photo. The same evening the new CPAEs are Scott McKain, Bert Decker, Roger Crawford, and John Patrick Dolan. Scott McKain, Bert Decker, Roger Crawford are all members with Patricia Fripp of the very prestigious Speakers Roundtable.
Speakers Roundtable members are America’s most in-demand motivational speakers, professional speakers, and keynote speakers. Members include business experts, award-winning professional speakers, authors, speech coaches, and business consultants.
If you would like to benefit from Patricia Fripp’s experience and her learning materials check out her learning materials store. The best information for public speaking and sales information.
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