Success: 3 Frippicisms at a Time
One. Make short-term decisions that will help your long-term goals. Ask yourself, “Will my time and financial investments position me and my business for where I want to be in 5 years?”
Consider the timeline of your weekly activity. Are you learning, improving, staying connected with past clients, and taking time to refresh yourself?
Frippicism: “Tell me what you want, show me one week of your life, and we will both know if you will achieve it.”
Two. Although it is always important to drive new business, don’t forget to keep in touch with past clients and prospects. Call 5 past, happy clients on a regular basis. Your goal is to leave the most interesting voicemail they will receive. Try this type of message: “Hello, John. This is Patricia Fripp. I never get tired of talking about what fun we had at your last sales meeting. When you have time, I would like to hear about the results. Let me know if you are interested and when it would be convenient. I will send an email reminding you of my business and cell numbers. Hope this message finds you happy and healthy.”
Frippicism: “It is not your customer’s or prospect’s job to remember you. It is your obligation and responsibility to make sure they do not forget you.”
Three. Your promotion has to be ongoing, consistent, and relentless. You start and do not stop. Revisit, refocus, and rescript what you say about yourself and your business. When you have finished a successful project or made a great sale, ask your customers what they think. Some of your best advertising is promoting with their comments.
Frippicism: “Life is a series of sales situations. Every day you sell yourself, your company, your products, and your services.”
“Back in 2018, we invited you to help us with an important sales presentation, which we won. You will be as excited to know, that it continues to reap dividends! Last year, we were awarded $1.6 million in business with them. We just received a $2.8 million order from them already this year and it is still January. Your advice and coaching are awesome. What an ROI!” Michael E. Stryczek, President & CEO, AB&R® (American Barcode and RFID)
“When I won an essay contest and accept my award of $500,000.00 the expectations for my acceptance speech were high. There is only one person I wanted to help me with my speech. Patricia Fripp. For twenty years I have been attending National Speakers Association conferences with my wife Janelle Barlow, Ph.D. I learned more about speaking from working on this speech with Patricia Fripp than in the prior twenty years. Her suggestions and guidance were invaluable.” Jeffrey Mishlove, Ph.D., is the host of the New Thinking Allowed channel on YouTube. He is the author of The Roots of Consciousness, Psi Development Systems, and The PK Man. Between 1986 and 2002 he hosted and co-produced the original Thinking Allowed public television series.