Rock Star Communication: How to Steal The Show Every Time 1 of 4

Rock Star Communication by Patricia Fripp

In an era of tough competition, presentations that persuade, educate, motivate, and inspire give you a competitive edge. Good presentation skills are no longer simply nice to have; they can mean career life or death.  When you have an upcoming presentation, you must rehearse to ensure your success.

Enjoy this replay of my recent web event, How to Steal the Show Every Time You Speak:

Imagine yourself in the front row of a ballroom at a convention. Sitting with you are sales professionals from all over the world. This was a software company’s challenging January sales meeting.

That company had recently bought a competitor, and 40% of the sales professionals had nothing to do with the decision.

The opening speaker, who is the company’s president, was challenged with getting everyone to know they are working for the right company, at the right time, that the company’s strategy is sound, and that they can have a great career with us. He is an engineer, a brilliant leader, and rather shy. He is not a bad speaker; for this meeting, however, he knows he needs to become the corporate Rock Star.”

Here are the ROCK Star Principles that our shy engineer used and that you can also use to become a ROCK Star communicator in the business world.

Rock Star Principle 1: R = Rehearse
Great performers and rock stars value rehearsal.

When your message is internalized, you know your structure, could wake up in the middle of the night and deliver your opening and closing, and have informally told your stories, get serious about rehearsal and delivery.

When you walk on stage, stand still at front center while you deliver your opening remarks. When you move, do not wander aimlessly; it makes you look nervous!

Before an important presentation, schedule daily rehearsal. Rehearse in your own environment. Then rehearse on the stage where you will be speaking.

You need to know how many steps it takes to get to the center of the stage. Work with the production company and the audiovisual technicians. Their job is to make you look good. They can’t do their job as effectively if you do not take your sound checks and rehearsals seriously. If possible, do this the day before.

This is part one of a four part series. In part two, I explain why and how to capture your audience’s attention from your first words. Part three will help you communicate your core message. Part four covers closing your presentation in a way that supports your core message.

Fripp Virtual TrainingIf you want to become a great speaker easily, conveniently, and quickly, FrippVT can help. Enjoy three free chapters on Stories, Openings, and Sales:

“I wanted a super bowl-quality coach, and I was lucky to be introduced to Patricia Fripp. Her help in coaching and scripting was world class. With Patricia Fripp on your team, you can go places.”
– Don Yaeger, Long-Time Associate Editor for Sports Illustrated magazine, Award-Winning Keynote Speaker, New York Times Best-Selling Author

Executive Speech Coach and Hall of Fame Keynote Speaker Patricia Fripp works with individuals and companies who realize that powerful, persuasive presentation skills give them a competitive