I was once asked for the number one secret of presentation success. My reply was, “There is no one secret; however if there were, it would be that your subject is of interest to your audience.” Your relationship with your audience is one of the most critical factors in determining the success of your presentation. […]
Read More...When A New Relationship Is Worth Millions Remember This Advice
How do you handle a sales presentation when a new relationship is potentially worth millions? These four principles will help you and your sales team build a strong foundation for a new client relationship. Imagine my surprise when a national sales manager addressed his top 60 associates and said, “At lunch, the sales team and […]
Read More...Want to Drive More Sales? Nobody Can Resist a Good Story Well Told
Want to Drive More Sales? Nobody Can Resist a Good Story Well Told Please do not overlook one of the most powerful tools in sales—storytelling. If you’re in sales, you might have noticed that it often feels like our prospects are trained to resist our presentations. I promise you that a well-told story can break […]
Read More...Why I Love Open the Mind and Close the Sale and Why You Will Too
Have you noticed some wisdom that has been around for years suddenly becomes relevant, and with a dedicated person behind it, it is brought back to life to influence a new generation? As a seasoned sales presentation expert, I’ve enjoyed dissecting numerous sales books during my career. However, few have left as lasting an impression […]
Read More...Train Your Sales Team Better and Faster than Your Competition
Imagine the impact if your team’s sales presentations are not just good… they were magnetic. This is not a far-fetched dream; it’s a very achievable reality. The Challenge: A Common Hurdle in Sales Not long ago, a prospect called and said, “Help! My team’s presentations are terrible. We do not consistently tell the same story, […]
Read More...Are Your Visual Aids Really Helping You Make More Sales?
When I sit down with my clients to discuss their sales presentations, I often ask, “How long is your presentation?” t used to shock me when they replied, “Twelve slides.” When I inquired, “How do you design your sales presentation?” it was dreadful to hear, “We get the slide deck.” When you begin the process […]
Read More...How to Win With An Audience Who Does Not Speak Your Language
Twelve Years Later: Reliving the Unforgettable Presentation Experience In 2011, Salve Finance from Slovakia invited Darren LaCroix and me to deliver a presentation skills program in Las Vegas. The audience was their sales winners. Our challenge was… nobody spoke English. As their president, Peter explained, “Our generation grew up speaking Russian. We did not learn […]
Read More...Wear a Fancy Hat and Great Ways to Make a Lasting Impression
That Leads to Contacts and Contracts Let’s talk about one of my favorite subjects: making an unforgettable impression in business. You know, the kind of impression that not only lands the deal it also solidifies your reputation as someone people simply must do business with. A Tip of the Hat to Business Success I’m sure […]
Read More...How to Unlock the Power of Memorable Messages, Powerful Presentations and Successful Sales
In today’s fast-paced world, capturing your audience’s attention is only half the battle. The real challenge is to make your message stick, deliver it powerfully, and convert that engagement into successful sales. That’s where I come in. Why Memorable Messages Matter As you know from your own experience, the average person is exposed to thousands […]
Read More...How You Can Build an Amazing Relationship with Your Audience Every Time
Building an extraordinary relationship with your audience is vital for the success of your presentation. This relationship hinges on two crucial elements: intellectual and emotional connection. While logic engages your audience’s thinking, it is emotion that motivates them to take action. The intellectual connection stems from the content you present and the logical reasoning you […]
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