It is your obligation and responsibility not to let them forget you. We all know it is easier to resell your satisfied customers than find new ones. However, you are failing your customers if they don’t know how you can serve them in different ways than they first engaged with you. Never assume that customers, […]

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When you’re an engineer presenting at a user meeting or customer conference, you are the expert on the topic you plan to deliver to your customers. Remember, your audience does not want to know everything you know; they just need to know about the subject of your presentation. You can connect with your audience, regardless […]

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What Do You Really Mean? Every day in my role as an executive speech coach and the creator of FrippVT, I always say, “Specificity builds credibility.” I listen to intelligent engineers, experienced leaders, and true experts in every field and find that too many are sloppy speakers. If you want to build your credibility, listen […]

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“Patricia, what is the biggest mistake sales professionals make?” I was recently asked this in an interview. My answer? Not rehearsing. I expected to hear, “We lock the presentation team in the board room for a week. We go over our parts, video, and review. Then we bring in at least five different audiences of […]

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With current technology, you might not be surprised at how often I’m asked, “How do you use video in your business?” As often and in as many ways as possible! We have a green screen, professional lighting, and great recording equipment, and my assistant has become highly proficient at adding backgrounds, images, and branding. This […]

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Selling to large enterprises can be complex, but your sales presentation does not have to be. You are often speaking to the audience of your audience. In other words, your presentation will be repeated and discussed for months with individuals you may not have met. When your message is clear, concise, and focused on the […]

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What would it mean to you if you could Amplify Your Coaching Business? If every time you presented to a client you were powerfully persuasive, clearly concise, and capable of inspiring your clients to take action? What would it mean to your business if you could land multiple clients from a single presentation? The more […]

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When you know you’ll you have a few minutes to present to a true decision maker, what do you say? Don’t panic. This is a great opportunity. Be prepared and get to the point. Remember, with a senior-level executive you must be clear, concise, credible, and able to articulate your bottom line. Always start with structure. […]

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