Use this Hollywood formula for successful storytelling and make your presentation powerful and persuasive. The hero or protagonist in your story is not necessarily a heroic character – just the person through whose eyes we see the story.
Read More...Technique – The Best Way to Perfect Presentations
Practice Makes Perfect – Or Does it? I’m a believer in learning through repetition and reinforcement. However, as we practice and rehearse our presentations we need to ask ourselves, “Am I practicing to improve or to reinforce bad habits?” The reality is that we are doing both. You’re familiar with the expression, “Practice makes perfect.” […]
Read More...Success Stories – What Happens When You Market to Competitors?
Before we look at what we say to convince any prospect to do business with us, we need to remind ourselves of the amount of preparation that goes into getting the appointment. What is lost if we do not take the opportunity as seriously as we should? Listen to a short segment from my online […]
Read More...It is Not Your Customer’s Responsibility to Remember You
It is your obligation and responsibility not to let them forget you. We all know it is easier to resell your satisfied customers than find new ones. However, you are failing your customers if they don’t know how you can serve them in different ways than they first engaged with you. Never assume that customers, […]
Read More...How to Relax for Your Presentation
Is fear of death really second only to fear of public speaking? Maybe you can relate? A presentation is the most cost-effective way to generate interest in your services, products, expertise, or organization. Consider, how many contacts, clients, buyers you might capture with a 20-minute talk? If the thought of a great outcome isn’t enough […]
Read More...The One Secret of How to Create a Powerful Presentation
There is no one secret to a powerful presentation, but if there were, it would be this – your subject must be interesting to your audience. If your audience doesn’t know whether they’re interested in your subject, how do you get them to connect with it?
Read More...How to Write A Good Acceptance Speech: Great Example
How do you write a good acceptance speech? Start early, be yourself, honor those who’ve helped you, state your connection to the organization giving you the award, and rehearse…again…again and again. Every year the American Payroll Association honors their Man and Woman of the Year. The next year at the annual conference call Congress they […]
Read More...Verbs Matter – The Right Verbs Make Your Presentation Powerful
Action Verbs Make Your Presentations Powerful Do not underestimate the power of verbs.
Read More...Make The Most of Your Opportunities with Impact Phrases
Great communicators are remembered and repeated. To make your message more memorable, pay close attention to how you order your words and phrases, even within a single sentence. Thoughtful choices in word order, give you the opportunity to highlight your most significant information and deliver this as “impact phrases.” Audiences engage when we present information […]
Read More...How to Shorten Your Presentation without Losing Impact
Imagine, you’ve done all the work to prepare and rehearse a major presentation and at the last minute you’re told, “I’m so sorry, but we’re short on time. Can you give us the five-minute version?” Is it possible to shorten a presentation without losing all of your impact? Yes. Don’t panic. After all, a sound […]
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