Blogging is a great way to serve your professional community and expand your marketing reach. Thank you for reading mine! For the years, I’ve had the honor of keynoting the Ragan Speechwriters Conference several times. I met amazing people who write for history – presidents and corporate leaders. Since then, when a Ragan Communications notice appears […]

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If you are a leader, manager, executive, professional speaker, Toastmaster, or ambitious professional, most likely you will have the opportunity to moderate a panel. If you believe there is nothing duller than a bad speech, may I suggest a dull panel is even worst? As with any great presentation, when opening a panel discussion, the […]

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Previously, we discussed the components of speech preparation and delivery that will make your presentation shine when you are addressing your association audiences. However, the speech only becomes truly vibrant when you tie all of the pieces together and package them into a compelling presentation. Remember humor helps freshen content, movement keeps the audiences’ eyes […]

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Today’s audiences have very short attention spans. They are stimulation junkies with limited interest levels. Their television habits have coined a new term–channel surfing. With the advent of remote control no one watches anything that stands still enough to bore. Click, switch, fast forward, record and mute give them power over the medium. Sub-standard content, […]

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Whether you’re writing or speaking, clichés will weaken your message and cause your audience to tune out. Here are Fripp’s Four Foolproof Tips for making your point: You MUST use original material. The audience will forgive you ANYTHING but being boring. If someone else has already said it, say it in a completely different way. […]

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Gail was the Association Executive when I was president of the National Speakers Association. We planned the board meetings ahead of time at a health spa in Palm Springs. We would exercise in the morning, plan in the afternoon. The tough job for an Association Exec is that they have a new president every year, […]

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“Public speaking is the only regularly-performed public art where the majority of performers refused to submit to the artistic conventions.” That’s the opinion of Chicago speech writer Dan Conley. Prior to going independent, Dan was the speech writer for Virginia Governor Doug Wilder, Chicago Mayor Richard M. Daley, and IBM’s Senior VP for Sales Bill […]

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