Choose your words carefully to build credibility, sound intelligent, and make your message understood. When you do, you can be repeated frequently from boardroom to convention hall.
Read More...Lost Without PowerPoint? 7 Tips to Make It Powerful
Does your PowerPoint support your message or distract your audience? Understanding when and how to use PowerPoint for maximum impact, you can make it powerful.
Read More...The Hollywood Formula for Successful Storytelling – Expert Advice
Use this Hollywood formula for successful storytelling and make your presentation powerful and persuasive. The hero or protagonist in your story is not necessarily a heroic character – just the person through whose eyes we see the story.
Read More...Success Stories – What Happens When You Market to Competitors?
Before we look at what we say to convince any prospect to do business with us, we need to remind ourselves of the amount of preparation that goes into getting the appointment. What is lost if we do not take the opportunity as seriously as we should? Listen to a short segment from my online […]
Read More...It is Not Your Customer’s Responsibility to Remember You
It is your obligation and responsibility not to let them forget you. We all know it is easier to resell your satisfied customers than find new ones. However, you are failing your customers if they don’t know how you can serve them in different ways than they first engaged with you. Never assume that customers, […]
Read More...How to Relax for Your Presentation
Is fear of death really second only to fear of public speaking? Maybe you can relate? A presentation is the most cost-effective way to generate interest in your services, products, expertise, or organization. Consider, how many contacts, clients, buyers you might capture with a 20-minute talk? If the thought of a great outcome isn’t enough […]
Read More...The One Secret of How to Create a Powerful Presentation
There is no one secret to a powerful presentation, but if there were, it would be this – your subject must be interesting to your audience. If your audience doesn’t know whether they’re interested in your subject, how do you get them to connect with it?
Read More...How to Shorten Your Presentation without Losing Impact
Imagine, you’ve done all the work to prepare and rehearse a major presentation and at the last minute you’re told, “I’m so sorry, but we’re short on time. Can you give us the five-minute version?” Is it possible to shorten a presentation without losing all of your impact? Yes. Don’t panic. After all, a sound […]
Read More...For Engineers – How to Speak Effectively at Customer Conferences
When you’re an engineer presenting at a user meeting or customer conference, you are the expert on the topic you plan to deliver to your customers. Remember, your audience does not want to know everything you know; they just need to know about the subject of your presentation. You can connect with your audience, regardless […]
Read More...Why Is Eye Contact Important? How Long? When?
Your presentation can be powerful and persuasive when you connect with your audience both intellectually and emotionally. Eye contact is essential to creating an emotional connection with an audience of any size. This is true whether you’re speaking one-on-one or delivering a formal presentation from the stage. Eye contact gives you an edge in business. […]
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