Discover the strategies behind effective sales presentations, as I share the Inside Secrets of Powerful Persuasive Sales Presentations. Presentation skills are critical, because being perceived as a dynamic, inspiring, and persuasive communicator is no longer just a nice skill to have. It is a necessity that can mean the difference between business and career life […]
Read More...Harness The Power of Third-Party Endorsements
A third-party endorsement is alchemy of sorts, taking hours of conversation and interaction and condensing it into a couple of sentences. You cannot and must not lie when sharing third-party endorsement client stories, but you can condense a conversation. You can even dramatize an endorsement story as long as it is authentic and emotionally true. […]
Read More...Are You Insulting Your Prospects?
Successful sales conversations are always focused on your potential client’s problem, goal, or challenge – NOT on your product or the service you provide. Never presume you can meet a prospect’s needs before you have invited them to tell you what their needs actually are. My friend, sales expert and sales coach, Scott Plum shares […]
Read More...Advice on Improving Sales
Life is a series of sales situations, and the answer is always “no” if you don’t ask. Even Wayne Gretzky, the legendary hockey player agrees – “You miss 100% of the shots you don’t take.” There are, however, two additional parts of the equation. The first is this: The real sale comes after the sale, […]
Read More...How to Make A Sale by Making Your Questions Count
This is a follow up to my post on how you can solve “who cares?” syndrome in your sales presentations. We discussed the importance of asking good questions in order to discover how a client can benefit from your product or service. With that, here is a strategic approach to several aspects of asking questions […]
Read More...Want to Increase Sales? Remember, It is Not Your Client’s Job to Remember You
It is not your client’s job to remember you; it is your obligation and responsibility to make sure you are unforgettable. Here is a great action step for you to take… Call your five best clients – those whom you currently use as references. Even if you leave a voicemail, say, “Bob, I never get […]
Read More...How to Follow Up with Potential Clients – Give Benefits to Earn Business
We all have to discover the best way to follow up with our leads. “What is your sales process?” “How do your leads come in?” “What do you do with your leads?” “How do you follow with prospects?” “What process do you use to get to a formal presentation?” An example of my process with […]
Read More...Powerful Sales Presentations Focus on Client’s Problems
Powerful sales presentations are always focused on your client’s problem, goal or challenge – not on your product or the service you provide. If a client’s needs are not seen, or not of interest to you, the client will not want to talk to you. Remember, there is an underlying reason you’ve gotten an initial […]
Read More...When Does Your Sales Presentation Start? A Sales Presentation Tip
Here is an important sales presentation tip I shared with Long & Foster, the largest real estate company in the Mid-Atlantic region of the United States. This is something that anyone giving a sales presentation should keep in mind.
Read More...Powerful Public Speaking: Personal Connection Edge
• Bottom Line: Everything else being equal, you’re way ahead of any other speaker or sales professional when your audience of one or one thousand relates to you, likes you, and trusts you. Remember, they must first trust you before they can trust the message.
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