The Best Way to Open a Sales Presentation Most sales professionals begin their sales presentations by thanking their audience for the time and talking about themselves and their firm. If that’s your approach, stop. If you want to capture the attention of your prospect “I recommend every sales present start by saying something nice about […]
Read More...Are You A Financial Advisor Who Is Committed to Business Development?
If you are a financial advisor with the goal of developing your business, you must realize the importance of good communication skills. We invite you to Make 2015 Your Best Year Ever, a virtual meeting which, we promise, will give you ideas, techniques, and specific language to improve your one-on-one conversations with prospects and your […]
Read More...What You Can Do When Your Audience Tunes Out
Your audience will forgive you for almost anything – except being boring. Long before you ever take the platform, you must design and rehearse your presentation to catch your audience from the first line and keep them enthralled. Elements of a powerful presentation include: a strong opening, clear structure, emotional connection, memorable stories, well-paced delivery, […]
Read More...Speak to Promote Your Book
November is National Nonfiction Writing Month, also known as the Write Nonfiction in November Challenge. During this month, you are personally challenged to start and complete a work of nonfiction in 30 days. This can be an article, an essay, a book, a book proposal, a white paper, or a manifesto. It’s an honor to […]
Read More...Secrets Speakers Can Take from Copywriters
Developing a powerful and persuasive presentation begins with thoughtful structure and careful word choices. Speakers can benefit from learning the secrets of good writers. I share this fascinating article from Ragan Communications explaining the psychological strategies copywriters use to craft headlines. Courtney Seiter explains how and why effective copy works on even the most distracted […]
Read More...Sales Presentations – Your Audience, They Really Don’t Care Who You Are
You are competing for a major contract. All of the companies the being considered have great reputations, stellar client lists, and similar pricing structures. How do you craft and deliver your sales presentation to stand out as the clear choice amidst the competition? Here are some do’s and don’ts to be aware of:
Read More...Sales – Prospects Perceive Value Through Your Commitment
When you lose business you should have captured, you lose twice. First, you don’t get the sale or the cash flow. Secondly, your competitor gets both. It is not your prospect’s job to remember you. It is your responsibility to make sure they do not have the chance to forget you. I share this advice […]
Read More...Celebrating Toastmasters’ 90th Anniversary
Congratulations to Toastmasters International on its 90th anniversary! Let us celebrate Toastmasters’ 90 years, as a non-profit educational organization helping men and women around the world develop their public speaking and leadership skills. Before I ever established myself as a professional keynote speaker, before I had the honor of serving as the first female president […]
Read More...Public Speaking – How to Recognize and Reject Unhelpful Feedback
An outside perspective on your presentation or public speaking skills is often the best way to discover where you can improve your content or delivery. However, ask yourself: “Is this person giving their advice truly qualified to help me? Does this person have my best interests at heart? Am I asking for their input, or […]
Read More...Great Ways to Connect with Your Audience – Expert Advice
The Secret of Connecting to Your Audience When your message is memorable, your communication clear, and your presentation powerful, you will position yourself for greater success. If you want to excel as a public speaker you must make an emotional connection with your audience, regardless of your subject, setting, or message. The most powerful communication […]
Read More...
