Your Soundbite Statement, AKA Your Foundational Phrase Within your stories is a foundational phrase. This short sentence gets your point across or summarizes your story. It adds clarity so that your audience grasps your message easily. These phrases are both memorable and easy for you and your audience to remember.
Read More...The Power of Your Opening – Unleash the Potential of the First 30 Seconds
Have you ever marveled at the energy that surges through a room when a speaker begins with just the right words? A room full of individuals, each one different, yet all captivated by the magic that unfolds in those first precious moments of a speech. For decades I have invested time exploring the ideas, formulas, […]
Read More...You Have Achieved Great Success. How Do You Talk About It Without Showing Off?
Have you noticed; some people are very uncomfortable talking about themselves even when they are very successful? This may be because when you were young, your parents told you to not “Show Off.” Or you are uncomfortable when someone else drones on about themselves and all their much-exaggerated accomplishments. I understand. However, from time to […]
Read More...The Best Way to Build Your Consulting and Speaking Business – Expert Advice
A great way to build your business is to collaborate with other speakers and consultants. Yes, you can combine your communities and mailing lists; however, what you learn from smart partners is invaluable. Here is advice you can benefit from that comes from the consultant’s consultant. Alan Weiss, Ph.D., CPAE, CMC is the author of […]
Read More...Want to Know the Secrets to Maximize a Great Marketing Opportunity?
Give a Speech! Frippicism: People do business with people they know. Every service club and community group is looking for a free speaker next Thursday at lunchtime. Okay, it could be Wednesday morning at breakfast or even in Zoom. You get the point! If that is you, do not overlook a magnificent marketing opportunity.
Read More...Don’t Make This Mistake and Be Confused. The Written and Spoken Word?
The National Speakers Associations’ first president Bill Gove told me, “Fripp, the written word is for the eye. The spoken word is for the rhythm.” Understanding the difference between the written word and the spoken word was just one sign of Bill’s brilliance as a speaker. Imagine you are having a conversation with a friend, […]
Read More...How You Can Create a Great Story with a Message Every Time
What makes a Hollywood movie great? Exactly the same principles that will make a good keynote speech great. A great story with a message. Screenwriter Robert McKee says, “Stories are the creative conversion of life itself into a more powerful, clearer, more meaningful experience.” We all love stories because when told well, have larger-than-life characters, […]
Read More...NSA Las Vegas: How Speakers Can Gain an Unfair Advantage
How Speakers Can Enjoy an Unfair Advantage: Strategies To Build and Maintain a Profitable Speaking Business
Read More...The No #1 Way You Can Close Your Presentations – Part 4
Welcome to part four of a four-part series on the best formula for a presentation closing that resonates. 3 • “The End-of-the-Story Close” This closing technique involves a story that’s told early in the speech, maybe even in the opening. As far as the audience is concerned, the story has a successful conclusion. In the […]
Read More...You Will Never Guess What Lady Di Said to Toyah at the Head Table
Technique: Open Your Speech in the Middle of a Conversation Most presenters who know what they are talking about aren’t bad once they get started. Very few of the professionals I have worked with, however, know how to open and close their presentations effectively. No matter what opening option you use, good presentations begin comfortably. […]
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