When you deliver a speech, do you research your favorite frequently-used phrases? One of my clients was preparing a keynote and wanted to use the phrase ‘burning the midnight oil.’ I asked, “Do you know where that comes from?” Together, we discovered it dates back to when oil lamps were used, perfectly illustrating the dedication […]
Read More...One Little-Known Secret to Sound intelligent in a Speech – Expert Advice
Choose your words carefully to build credibility, sound intelligent, and make your message understood. When you do, you can be repeated frequently from boardroom to convention hall.
Read More...As a Speaker Do You Enjoy the Luxury of Being Remembered and Repeated?
Your Soundbite Statement, AKA Your Foundational Phrase Within your stories is a foundational phrase. This short sentence gets your point across or summarizes your story. It adds clarity so that your audience grasps your message easily. These phrases are both memorable and easy for you and your audience to remember.
Read More...The Power of Your Opening – Unleash the Potential of the First 30 Seconds
Have you ever marveled at the energy that surges through a room when a speaker begins with just the right words? A room full of individuals, each one different, yet all captivated by the magic that unfolds in those first precious moments of a speech. For decades I have invested time exploring the ideas, formulas, […]
Read More...You Have Achieved Great Success. How Do You Talk About It Without Showing Off?
Have you noticed; some people are very uncomfortable talking about themselves even when they are very successful? This may be because when you were young, your parents told you to not “Show Off.” Or you are uncomfortable when someone else drones on about themselves and all their much-exaggerated accomplishments. I understand. However, from time to […]
Read More...The Best Way to Build Your Consulting and Speaking Business – Expert Advice
A great way to build your business is to collaborate with other speakers and consultants. Yes, you can combine your communities and mailing lists; however, what you learn from smart partners is invaluable. Here is advice you can benefit from that comes from the consultant’s consultant. Alan Weiss, Ph.D., CPAE, CMC is the author of […]
Read More...Want to Know the Secrets to Maximize a Great Marketing Opportunity?
Give a Speech! Frippicism: People do business with people they know. Every service club and community group is looking for a free speaker next Thursday at lunchtime. Okay, it could be Wednesday morning at breakfast or even in Zoom. You get the point! If that is you, do not overlook a magnificent marketing opportunity.
Read More...Don’t Make This Mistake and Be Confused. The Written and Spoken Word?
The National Speakers Associations’ first president Bill Gove told me, “Fripp, the written word is for the eye. The spoken word is for the rhythm.” Understanding the difference between the written word and the spoken word was just one sign of Bill’s brilliance as a speaker. Imagine you are having a conversation with a friend, […]
Read More...How You Can Create a Great Story with a Message Every Time
What makes a Hollywood movie great? Exactly the same principles that will make a good keynote speech great. A great story with a message. Screenwriter Robert McKee says, “Stories are the creative conversion of life itself into a more powerful, clearer, more meaningful experience.” We all love stories because when told well, have larger-than-life characters, […]
Read More...NSA Las Vegas: How Speakers Can Gain an Unfair Advantage
How Speakers Can Enjoy an Unfair Advantage: Strategies To Build and Maintain a Profitable Speaking Business
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