How One Letter Launched a Legendary Career and What We Can All Learn From It
Every so often, I receive an email that makes me smile before I even finish reading it. “My good friend Brian Kehew, co-author of the book Recording the Beatles, suggested that, based on the advice you have given your brother, Robert Fripp, you may be able to help me....
The Virtual Event Moderator: The Most Underrated Role in Event Success
Never underestimate the importance of a moderator. In virtual events, the moderator is not the filler between speakers. The moderator is the glue that holds the entire experience together. When virtual events succeed, audiences credit the content. When they fail,...
Why Coming to America at 20 With $500 Seemed Like a Good Idea
January 18 is my personal anniversary. It is the day I arrived in the United States. When people ask, “Why did you come to America at age 20 with no job, no contacts, and $500?” my honest answer is, “It seemed like a good idea at the time.” And it did. At that point...
Enjoy the Results When You Maximize the Power of Well-Chosen Words
Recently, I was interviewed by my NSA colleague Shannon J. Gregg, PhD, for her Life Sciences Sales Lab podcast, and she asked a question that took me straight back to the early 1990s. “Patricia, when was the first time you coached a scientist?” That honor goes to my...
