Even the most hardened prospect can’t resist a good story – when it is well told. The reason you must tell stories is because your prospects will not remember everything you say; they will, however, remember what they see in their minds and feel in their hearts while they listen to you share a story […]

Read More...

You have a competitive edge when your sales presentations are more powerfully persuasive in your than your competition’s. Are you losing sales you feel you deserve to make? Would it be helpful if your prospect remembered what you said? Would it be beneficial if three weeks later, your prospect could repeat your key ideas? Would […]

Read More...

For the fourth time Hollywood and NSA Royalty collide!  Officers of the National Speakers Association Northern California Chapter  (NSANC) are excited to present a very special program on Saturday, May 3, 2014 in the San Francisco Bay Area. Patricia Fripp and Michael Hauge give both another reason to celebrate that special show business bond. Registration: 8:30am […]

Read More...

More than any words you say in your keynote speech or sales presentation, your audience will remember what they “see” in their minds through your stories. No matter what our culture, we grow up feeling that hearing a story is somehow a reward – this is just one of the factors that make stories the […]

Read More...

This is a follow up to my post on how you can solve “who cares?” syndrome in your sales presentations. We discussed the importance of asking good questions in order to discover how a client can benefit from your product or service. With that, here is a strategic approach to several aspects of asking questions […]

Read More...

Selling isn’t about you or your products, it’s about how the prospect will benefit. To be persuasive, you need to appeal to the other person’s rational self-interest. People make decisions for their reasons, not yours. Here are some quick reminders to help them make those decisions in your favor. Forget your company history or industry […]

Read More...