Storytelling: Your Secret Weapon in Recruitment

Want to Attract Top Talent? Tell Better Stories Hiring the right people is difficult—it’s expensive when you get it wrong. According to the U.S. Department of Labor, a bad hire can cost up to 30% of that employee’s annual salary. That doesn’t include the emotional...

Robert Fripp says “Never be afraid to let go of a good thing”

My brother, the legendary guitarist Robert Fripp, wisely says, “Never be afraid to let go of a good thing.” Celebrating GGBC: A Gem of San Francisco History Since its founding in 1946, the Golden Gate Breakfast Club (GGBC) has been a vibrant part of San Francisco’s...

Your First Thirty Seconds: Arouse Interest in Your Subject

Imagine you have just thirty seconds to transform a room of strangers into a captivated audience that will hold on to your every word. This is your moment to make a powerful first impression in any presentation—whether it’s a high-stakes sales presentation to win a...

Hollywood Movie Stars Show Us Lessons in Kindness and Authenticity

Paul Newman and Joanne Woodward…as I remember them. Navigating the glittering world of Hollywood, it’s easy to be dazzled by the spotlight. Yet, some stars shine brightly on and off the screen, teaching us invaluable life lessons. Paul Newman and Joanne Woodward...

Behind the Scenes with a Presidential Speechwriter: Insights from Terry Szuplat

Recently, at the Professional Speechwriters World Conference, I had the pleasure of attending a half-day seminar delivered by Terry Szuplat, author of Say It Well: Find Your Voice, Speak Your Mind, Inspire Any Audience. As a speechwriter for President Obama, Terry...

Do You Know the Best Technique to Build a Relationship with Every Audience?

I was once asked for the number one secret of presentation success. My reply was, “There is no one secret; however if there were, it would be that your subject is of interest to your audience.” Your relationship with your audience is one of the most critical factors...