If you are a leader, manager, executive, sales professional, or keynote speaker, you are more effective when you tell great stories and use good examples. These three techniques will help you turn simple stories into examples that will be remembered and repeated: Think chronologically. Use shorter sentences or phrases. Consider each visual scene. In January, […]

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As an executive speech coach, people often ask me, “How do I come up with original stories to illustrate my key points?” Fortunately, you don’t have to have survived an avalanche, founded a pioneering tech company, or won a Nobel Prize to tell a good story – because audiences identify with and delight in stories […]

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Toastmasters International is a non-profit educational organization teaching public speaking and leadership skills through a worldwide network. I was honored to deliver the opening keynote at the 2015 Toastmasters International Convention in Las Vegas. The last time I addressed a Toastmasters International Convention was in 2001, when I watched my colleague, Darren LaCroix, win the World […]

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Top salespeople, corporate visionaries, and celebrity-level professional speakers may have significantly different business backgrounds, skill sets, and philosophies – but for the most part, they all share the ability to tell a good story. Public speaking is the number one tool of leadership. If you know you need to improve your public speaking skills, mastering […]

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An audience will forgive you for anything except being boring. This is why Jeff did not really do everything wrong! My remarkable friend, Dr. Jeff Salz is an anthropologist, explorer, expedition leader, and professional speaker. Jeff is an adventurer from birth. At seventeen, he was solo traveling around the globe – ice climbing in New […]

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My friend, Michael Hauge is a brilliant Hollywood story consultant, author, screenwriting coach, and speaker.  His experience as a top Hollywood script consultant is evident in his masterful ability to bring out the emotional potential of any story.  Following his expert advice, both business speakers and professional speakers can learn how to tell their stories […]

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Next month, Michael Hauge and I will both present at The Lady & the Champs Speakers’ Conference. Michael is a brilliant Hollywood story consultant, author, screenwriting coach, and speaker.  Good storytelling is at the heart of every successful film. Similarly, storytelling is an essential element of powerful and persuasive presentations. In putting together a talk, […]

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Salespeople have an awesome responsibility. Whenever they open their mouths, they are putting themselves and their entire organization on the line – taking a risk in the hope of a favorable outcome. Even the best, most experienced salespersons can benefit from the coaching and polishing of an expert coach and trainer. Here are the 12 […]

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I like to say, “A stranger is a friend, or a customer, you have not met yet.” My friend Jane Jenkins Herlong is a humorist, speaker, and author.  You may have enjoyed her comedy and songs on Sirius XM Radio and Pandora. I share this story from her book, Bare Feet to High Heels – […]

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In the first part of this series of story strategies for sales presentations, we walked through the first formula for a good story well told:  Situation, Solution, Success. This second formula will help you learn how to create a story your potential buyers can relate to. Whenever you are telling a story to a prospect, […]

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