Your Structure
Can you write the premise or objective of your talk in one sentence? If not, the chances are that your thinking isn’t clear enough for the audience to understand your purpose. And if you don’t organize your material so the audience can remember it easily, they’ll have a hard time grasping your message. They may be dazzled by your pizzazz and laugh at your stories, but little will stay with them afterwards.
4 Do’s in Selling Your Ideas to Senior Management:Business Communications
1. Open with your conclusions. Don’t make your senior level audience wait to find out why you are there.
2. Describe the benefits if your recommendation is adopted. Make these benefits seem vivid and obtainable.
Public Speaking and Financial Planning Philosphy: Fripp & Snider
In a conversation with Kim Snider, brilliant financial adviser from Dallas, she mentioned,” On February 18, 2009, the WSJ asked eminent economists, including some Nobel Prize Winners, “How do you think Americans should spend their $8 a week of stimulus money to have the biggest impact?” Robert Shiller, of Yale, summed up many of their […]
Read More...Effective Public Speaking: Robert Fripp speaks about Heroes
My brother Robert Fripp and his wife Toyah Willcox are performing for the President of Estonia as part of their celebration of their independence. Meanwhile I am in Milwaukee speaking with Heartland Advisers. Great company! They were recognized in August 2008 as a “Top Milwaukee Workplace” by The Business Journal…and their 50 employees. As part of […]
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