Enjoy the Results When You Maximize the Power of Well-Chosen Words

Enjoy the Results When You Maximize the Power of Well-Chosen Words

Recently, I was interviewed by my NSA colleague Shannon J. Gregg, PhD, for her Life Sciences Sales Lab podcast, and she asked a question that took me straight back to the early 1990s. “Patricia, when was the first time you coached a scientist?” That honor goes to my...
Design Your Best Year Ever: How High Performers Turn Intention into Income

Design Your Best Year Ever: How High Performers Turn Intention into Income

Every December, I hear the exact phrase from talented professionals and speakers: “Next year is going to be my best year ever.” Naturally, I am one of them! However, I am smart enough to know that hope is not a strategy. High performers do not drift into exceptional...
You May Be Shocked at What the Sales Manager Admitted

You May Be Shocked at What the Sales Manager Admitted

A few years ago, during a presentation-skills training session, the sales leaders sat in the room and heard what I was teaching. After the first lunch break, the national sales manager walked to the front of the room, looked at his sixty top associates, and said, “At...
Where Words Come to Life

Where Words Come to Life

Last week, I attended the Professional Speechwriters Association World Conference. What truly made it unforgettable was the setting: Planet Word in Washington, D.C. If you’ve never been, Planet Word isn’t just a museum—it’s an experience. It’s a living, breathing...