“The jester is brother to the sage.” – Arthur Koestler In a conversation with my friend, Larry Wilde (New York Times says he is America’s best selling funny man) he said, “Making people laugh is the most specialized and respected talent in the arts. It does not matter how successful or famous or rich a […]
Read More...White Paper on Technology in Speaking Skills A/V Technology: Necessity…or Nightmare?
(The Pentagon Declares War!) What do the Pentagon, corporate CEOs, and Patricia Fripp have in common? We all deplore the current trend toward replacing solid presentation content with flashy audio/video effects. A Wall Street Journal headline (4/26/00) announced: “The Pentagon Declares War on Electronic Slide Shows That Make Briefings a Pain.” We sit in the […]
Read More...So You’re Going to Make a Speech
Congratulations! You’ve been chosen (or drafted) to deliver a speech. Don’t panic — Fripp is here! What Do I Talk About? Start by asking yourself three questions: Who is my audience? (What do I know about the corporate culture or collective personality of the group?) What do they want or need to know from me? […]
Read More...Put Your Audience in Your Opening
Emily Kimbell is an older adventurer who bicycled across America and hiked the Appalachian Trail. She asked me how to make her presentations more exciting. “How do you open now?” I asked. “‘As I rode my bike slowly into the campground…’” she replied. She continued giving me her typical presentation until she got to a […]
Read More...Fat and Skinny Words a Great Technique to be Understood
This is a great technique to be understood. If your goal is to sound clear, concise, and credible this advice is invaluable. Nothing can turn your audience or prospect off faster… … than using fat words when they’re hungry for skinny ones. Or vice versa. I learned this exciting concept… … from Dr. David Palmer, […]
Read More...Life Lessons From the Movie Stars and Hollywood- #3
There are many life lessons we can learn from movie stars and Hollywood. Be willing to pay your dues. My friend Scott McKain used to review films for WISH-TV in Indianapolis where he lives. He insists that one of the nicest guys in Hollywood is John Travolta. Two decades ago, Travolta seemed to be a […]
Read More...Life Lessons From the Movie Stars and Hollywood – #2
There are many life lessons we can learn from movie stars and Hollywood. Set your own values. When I was 23, I became one of the first women in the new industry of men’s hairstyling. My boss, Jay Sebring, was the hairstylist to the stars. I would pick up the phone and find Steve McQueen […]
Read More...How You Can Get an Extra Edge at Networking Events
Everyone is Situationally Shy All Association meetings and Hospitality Industry events are promoted as the perfect format to make new contacts and develop potential business relationships. I never stop being amazed at how many talented and well-educated people often do not know how to maximize these events. Here are two easy ways you can help […]
Read More...What You Are is As Important As What You Do
A short simple story heard while jogging with my friend Bobby Lewis decades ago influences my actions every day. Ralph Waldo Emerson is well known for a phrase very similar to this “What you are speaks so loudly I cannot hear what you say.” Great advice for leaders and parents. Honesty, Ethics, Parenting If you […]
Read More...10 Tips to Make Your Copy Get Results with “Killer Copy Tactics”
David Garfinkel is well-known as the “World’s Greatest Copywriting Coach.” When I asked David if he would give us 10 copywriting tips, here’s what he told me: Write your headline from your prospect’s point of view, not your own. It’s amazing how many business people forget to look at their products and services from the […]
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