Your Soundbite Statement, AKA Your Foundational Phrase Within your stories is a foundational phrase. This short sentence gets your point across or summarizes your story. It adds clarity so that your audience grasps your message easily. These phrases are both memorable and easy for you and your audience to remember.
Read More...When A New Relationship Is Worth Millions Remember This Advice
How do you handle a sales presentation when a new relationship is potentially worth millions? These four principles will help you and your sales team build a strong foundation for a new client relationship. Imagine my surprise when a national sales manager addressed his top 60 associates and said, “At lunch, the sales team and […]
Read More...How to Appreciate Your Life Experiences and Transform Your Speeches
When I talk to my executive speech coaching clients, I always say, “Your life experience is a reservoir of unique experiences and insights.” I love to ask questions that pique my curiosity to help them uncover a treasure trove of content they can weave into their speeches. This approach makes them effective, memorable and authentic. […]
Read More...How to Connect with an International Audience: Secrets of Working Effectively with Interpreters
The dictionary tells us that “translate” is a verb and means to change from one language into another or form or medium into another, essentially making sense of a language. On the other hand, “interpret” is similar yet different. The primary definition is to make sense of, assign meaning to, or explain something. Understanding this […]
Read More...Want Great Speeches? Mine Your Lessons Learned in Everyday Life
Have you often noticed how the most profound lessons usually come from the most straightforward everyday experiences? You might hear a funny or profound speaker seemingly talking about mundane situations, and you think, “Nothing like that ever happens to me.” Of course, it does, or you wouldn’t relate to it. That speaker has attributes meaning […]
Read More...Never Make the Mistake and Overlook the Power of Moments to Reflect
Alan Alda says, “The space between the lines makes a great performance.” Yes, you guessed it. That means you must never underestimate the power of the pause. This is true in acting, speaking, and music. My brother Robert Fripp, the legendary guitarist and one of Rolling Stone magazine’s “100 Greatest Guitarists,” explains, “The music is […]
Read More...Secrets to Help Your Audiences Remember Your Message: Your Phrase That Pays
Every day, we are bombarded with more information than we can remember. Whatever your role, you want your message to be remembered and repeated to others. When we do that, we are speaking to the audience of our audience. In selling, managing, inspiring, leading, training, copywriting, and, in fact, all forms of communication, we must […]
Read More...Why Is an Act of Quality Important?
My brother Robert Fripp played guitar on David Bowie’s Heroes. When my brother and I delivered our presentation, How to Be a Hero for More than One Day, I asked him, “How can we become heroes?” He replies, “By performing acts of quality.” The next logical question is, “Why is an act of quality important?”
Read More...The #1 Skill to Increase Your Business, Career, and Reputation
It never ceases to amaze me that intelligent, well-educated, and ambitious professionals frequently overlook developing the number-one skill guaranteed to position them ahead of the crowd: the ability to stand up and speak eloquently in public, or at least stagger to their feet and say anything at all. What terrifies so many about public speaking? […]
Read More...Unveil the Magic: The Essence to Craft Creative Presentations
How often have you wondered where the magic begins in crafting a presentation that captivates, informs, and inspires? Consider yourself the chemist concocting a potion that will enchant your audience. Let’s dive into the three essential ingredients that transform your presentation from ordinary to extraordinary. The Content: Your Main Ingredient Think of your content as […]
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