One of the best ways to promote your product or service and expand your customer base is also one of the cheapest. Interested? It’s public speaking. I know this from first hand experience. When I started out, I had no public speaking experience, but I studied what the professional speakers did. What I learned from […]
Read More...Avoid Clichés – Like the Plague
Whether you’re writing or speaking, clichés will weaken your message and cause your audience to tune out. Here are Fripp’s Four Foolproof Tips for making your point: You MUST use original material. The audience will forgive you ANYTHING but being boring. If someone else has already said it, say it in a completely different way. […]
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