Every speaker wants to captivate their various audiences. If that is your goal, find and perfect your own stories. Stories create an emotional bond with your audience. We all know stories make a speech, sales presentation, or staff training more interesting. Some of the best stories for your presentations are those you select from your […]
Read More...Fat and Skinny Words a Great Technique to be Understood
This is a great technique to be understood. If your goal is to sound clear, concise, and credible this advice is invaluable. Nothing can turn your audience or prospect off faster… … than using fat words when they’re hungry for skinny ones. Or vice versa. I learned this exciting concept… … from Dr. David Palmer, […]
Read More...Build Emotional Connection Through Eye Contact
Lady and the Champs Speaking Conference in February has early sign up until January 31, 2011. You can hear and learn from Patricia Fripp, Darren LaCroix, Ed Tate, Mark Brown & Craig Valentine.
Read More...How You Can Get an Extra Edge at Networking Events
Everyone is Situationally Shy All Association meetings and Hospitality Industry events are promoted as the perfect format to make new contacts and develop potential business relationships. I never stop being amazed at how many talented and well-educated people often do not know how to maximize these events. Here are two easy ways you can help […]
Read More...10 Tips to Make Your Copy Get Results with “Killer Copy Tactics”
David Garfinkel is well-known as the “World’s Greatest Copywriting Coach.” When I asked David if he would give us 10 copywriting tips, here’s what he told me: Write your headline from your prospect’s point of view, not your own. It’s amazing how many business people forget to look at their products and services from the […]
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