Recently, at the Professional Speechwriters World Conference, I had the pleasure of attending a half-day seminar delivered by Terry Szuplat, author of Say It Well: Find Your Voice, Speak Your Mind, Inspire Any Audience. As a speechwriter for President Obama, Terry brought a wealth of experience and an insider’s perspective that was both fascinating and inspiring. […]
Read More...Let Us Set the Record Straight: Clarifying the 7-38-55 Rule
The famous 7-38-55 Rule from Albert Mehrabian’s research is often misquoted, especially when people try to apply it to public speaking or keynote addresses. Let’s set the record straight. What the 7-38-55 Rule Really Means Mehrabian’s research, from which the 7-38-55 Rule is derived, was actually about a particular kind of communication: situations where a […]
Read More...Are You Overlooking a Powerful Tool to Create Compelling Content?
As a presentation skills expert, I often tell my clients that the best content for their talks comes from unexpected places. Often in fascinating conversations with intriguing people. Engaging in exciting dialogues with diverse individuals is not just a delightful experience; it’s a goldmine for your presentations and personal growth. Conversations are an endless source […]
Read More...Why I Love Open the Mind and Close the Sale and Why You Will Too
Have you noticed some wisdom that has been around for years suddenly becomes relevant, and with a dedicated person behind it, it is brought back to life to influence a new generation? As a seasoned sales presentation expert, I’ve enjoyed dissecting numerous sales books during my career. However, few have left as lasting an impression […]
Read More...If It Were Not a Thing, What Would It Be?
Are you guilty of using lazy language? In my speech coaching sessions, one of the most frequent questions I ask is, “If it were not a thing, what would it be?” For example, one brilliant engineer preparing for his company’s User meeting said, “There are two things people love about…” You guessed it; I asked, […]
Read More...Secrets to Help Your Audiences Remember Your Message: Your Phrase That Pays
Every day, we are bombarded with more information than we can remember. Whatever your role, you want your message to be remembered and repeated to others. When we do that, we are speaking to the audience of our audience. In selling, managing, inspiring, leading, training, copywriting, and, in fact, all forms of communication, we must […]
Read More...One Frequently Overlooked Technique That Makes You Look Good
Long before the world shifted to remote work, I championed the effectiveness of virtual meetings for coaching and training top professionals. The goal is simple: connect deeply and persuasively with your audience, no matter where they are. Here’s how you can enhance your virtual engagement: Set the Stage: Always ensure your background is neat and […]
Read More...The “No” Chronicles: Tales from The Front Lines
Recently, I had the pleasure of joining Derek Arden’s Monday Night Live chat show for his fourth-anniversary show. Derek asked us all to give five ideas in five minutes. Alongside my esteemed colleagues Tim Durkin, Tracy Hooper, and Will Kintish, we embarked on a mission to distil our wisdom into five-minute nuggets. However, in a […]
Read More...Memories of the Amazing Zig Ziglar
After my LinkedIn posts about my Frippicisms™, Rich Ermlick wrote “You have more Zingers than Zig Ziglar.” This brought back two wonderful memories I have not thought about in years. In the early stages of my speaking career, I attended one of Zig’s Richer Life courses in Dallas. At that time, my reputation as a […]
Read More...Shift Your Perspective: Embrace 2024 with Fresh Eyes
As we stride into 2024, it’s crucial to recognize the impact of recency bias – the tendency to overemphasize recent experiences or the latest information when forecasting future events. This bias can skew our expectations, leading us to believe that the near past is a mirror of what’s to come. However, there’s an alternative viewpoint […]
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