One of the best ways to promote your product or service and expand your customer base is also one of the cheapest. Interested? It’s public speaking. I know this from first hand experience. When I started out, I had no public speaking experience, but I studied what the professional speakers did. What I learned from […]

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Whether you’re writing or speaking, clichés will weaken your message and cause your audience to tune out. Here are Fripp’s Four Foolproof Tips for making your point: You MUST use original material. The audience will forgive you ANYTHING but being boring. If someone else has already said it, say it in a completely different way. […]

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Ask for great evaluations in advance! Whenever you deliver seminars or break-out sessions, greet the attendees at the door and shake their hands. Start your presentation by asking the audience what they want and expect from their time with you. What ingredients are needed before they can rate you excellent?

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We sit in the audience and watch spectacular audio/video presentations with PowerPoint™, Director™, and banks of coordinated slide carousels, and we think, “Wow, if only I could do that!” Without a doubt, audio/visual has added showbiz impact to business and professional speakers’ presentations. However, just because it is available, doesn’t mean we have to use […]

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You’re charged with energy and maybe a bit nervous. Too often this can translate into talking too fast, maybe even a rise in voice pitch until the best-intentioned speaker sounds like Minnie Mouse. Pay attention to audience feedback. If one person reports a problem with understanding you, this may be an individual perception or opinion. […]

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Appropriate fees for business executives seeking engagements  I am often asked what fee CEO’s and business executives should charge. Many have expertise, or have run a good business, and would like to gain national media attention and exposure. Recently I was asked, ” Is there a national list or organization that posts that type of […]

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Recently I had a conversation with author, speaker and consultant Jeff Davidson. Here are a few tips and guidelines we offer to help your next speech be an even greater success. Fripp’s Top Tips to Win with an Audience Every Time! Have a personal relationship with the company whenever possible. I have been introduced by […]

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In Hollywood, it takes hundreds of talented people in front of and behind the camera, all working together to create a great movie. What works in Tinsel Town can also bring big benefits for speakers. I often brainstorm with David Garfinkel, copy-writing genius and budding screenwriter, and John Cantu, the San Francisco comedy legend. John […]

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