Every single member of your association staff, no matter what the job description, is a member of your Public Relations department. Just one unhappy or “bad attituded” employee could do terrible things to your public image. Your customers are your association members. Not only are other groups and situations demanding their time and money, most […]

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Collaboration is when two or more small, mobile, intelligent units get together on a project, but still maintain their own identities. More and more corporate American businesses are working this way. Speakers, too, can reap big benefits from temporary or on-going collaborations. WHY COLLABORATE? In both the business and speaking worlds, there are three good […]

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Cavett always wanted his money’s worth out of life! His incredible energy never ceased to amaze me. In 1977, I attended my first National Speakers Association convention and was tremendously excited at the prospect of attending Cavett’s weekend seminar with Merlyn Cundiff. Cavett had flown in just a few hours earlier and had been up […]

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If we want to have strong, self-confident teams in our businesses, let’s ask, listen, and learn about each other’s accomplishments. You’ll be amazed at the talent all around you, some that even your colleagues may not acknowledge in themselves. One of the best ways to feel connected with others in a company is to have […]

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Patricia Fripp is a true American success story–except that she is British, born in a small English town. “Probably the best thing that happened to me,” says Fripp, “was growing up with an absolutely brilliant younger brother. I assumed I wasn’t as smart as others, which made me work twice as hard. That’s where my […]

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In every association executive’s life the day will come when you must deliver bad news. Sometimes you have to tell the bad news to your Board; every so often you have to tell your membership; periodically you must tell your superior. But whoever is on the receiving end of the message, the way you deliver […]

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with Diane Parente  PART I — Meetings While your elected leaders may be quite at home leading the annual board meeting, public speaking may not be their favorite arena. As even the most seasoned of speakers may experience jitters before opening meetings, introducing speakers, making announcements or speaking on panels, it’s no surprise that association […]

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Corporate meeting planners are continuously mired in details, trying to keep it all together for the next meeting, and already worrying about the ones after that. We need to learn how to work “smarter,” not harder, in mastering details. Tip #1. After every meeting and event, do an “after action analysis.” Write down what went […]

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