Recently, I was interviewed by my NSA colleague Shannon J. Gregg, PhD, for her Life Sciences Sales Lab podcast, and she asked a question that took me straight back to the early 1990s. “Patricia, when was the first time you coached a scientist?” That honor goes to my next-door neighbor, Mike Powell. In the mid-1990s, […]
Read More...Your First Step is to Think
It is never too early to begin thinking about a speech. Before they meet me, many of my corporate clients believe “preparation” starts the week before the presentation. Some believe it starts the night before. Too many believe it starts when they open PowerPoint. That is not preparation. That is assembly. A powerful presentation begins […]
Read More...Design Your Best Year Ever: How High Performers Turn Intention into Income
Every December, I hear the exact phrase from talented professionals and speakers: “Next year is going to be my best year ever.” Naturally, I am one of them! However, I am smart enough to know that hope is not a strategy. High performers do not drift into exceptional years. They design them. If we want […]
Read More...Do You Know How Long Before True Performers Earn their Success?
One December evening, with some of my closest friends, Joe Veneto, Marilyn Sherman, and Ford Saeks, I watched Frankie Moreno at his Christmas show at Myron’s Cabaret Jazz. As seasoned professional speakers, we were not simply entertained. We were reminded of something essential. True performers earn their success over decades, not moments. Frankie’s career began […]
Read More...Why the Best Business Deals Are Won Before the Numbers Are Negotiated
Why the Best Business Deals Are Won Before the Numbers Are Negotiated When my friend Michael Sipe, a brilliant mergers and acquisitions specialist, was building his reputation as a business broker, I helped him craft speeches to market his expertise. Mike has always understood something many professionals overlook: Most business deals are not won on […]
Read More...The Appalling State of Applause
The Appalling State of Applause At the National Speakers Association, we joke that everyone—including the salad chef—gets a standing ovation. Funny, yes. Accurate, no. Most conferences are far more restrained. My other association family is the Professional Speechwriters Association, and this year’s conference was one of the best I have ever attended. Early on, we […]
Read More...No Overnight Success—A Reminder for Us All
Recently, I had the pleasure of speaking for the Florida Speakers Association. What a treat to discover their meeting was held at the fabulous Fort Lauderdale Improv! The venue itself inspired me to share one of my favorite stories and offer a suggestion every speaker can use. For those unfamiliar, Budd Friedman was the founder […]
Read More...Where Words Come to Life
Last week, I attended the Professional Speechwriters Association World Conference. What truly made it unforgettable was the setting: Planet Word in Washington, D.C. If you’ve never been, Planet Word isn’t just a museum—it’s an experience. It’s a living, breathing celebration of words, ideas, and human connection. From the moment you step through its doors, you […]
Read More...The Secret of How To Get Remembered, Rebooked and Recommended
If you’ve ever watched a presenter who seems to be speaking directly to you—as if they somehow knew your challenges and goals—you’ve experienced the magic of customization. That isn’t luck; it’s strategy. In Deliver Unforgettable Presentations, my co-authors Darren LaCroix, Mark Brown, and I emphasize that when you customize your presentation, it is one of […]
Read More...The Phrase That Pays: How to Be Remembered and Repeated
Every day, we are bombarded with more information than we can remember. Whatever your role—executive, manager, salesperson, or team leader—you want your message to be remembered and repeated. When your words travel beyond the room, you are speaking not only to your audience but to the audience of your audience. That’s how ideas grow, reputations […]
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