As an executive speech coach, I often stress to my clients that specificity is the cornerstone of credibility. To communicate effectively, every word must serve a purpose. One common misstep in public speaking and writing is the overuse of conjunctions like “and” or “but” to begin sentences. My English teacher told the class, “Originally intended […]

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The Success Formulas of Good Stories Imagine sitting in a darkened theatre as the music swells, the curtains part, and you’re instantly transported into another world. That’s the magic of storytelling, not just in Hollywood; it is in every speech, sermon, or business presentation you’ve ever enjoyed and remembered. I guarantee that stories played a […]

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Ambitious professionals like you must sound intelligent, powerful, polished, articulate, and confident during business presentations, interactions with senior management, and networking in your professional community. Consider these focused strategies: How to Sound Intelligent Pace Your Speech: Speak more slowly to allow yourself time to select the most appropriate vocabulary. This pacing gives the impression of […]

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On most Sundays, you will find me sipping coffee and watching my favorite news shows. I enjoy listening to intelligent and educated experts share their perspectives on the state of the world. As an executive speech coach, I find these programs an endless source of inspiration—and, occasionally, frustration. One recurring irritant? The phrase I hear […]

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Recently, at the Professional Speechwriters World Conference, I had the pleasure of attending a half-day seminar delivered by Terry Szuplat, author of Say It Well: Find Your Voice, Speak Your Mind, Inspire Any Audience. As a speechwriter for President Obama, Terry brought a wealth of experience and an insider’s perspective that was both fascinating and inspiring. […]

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How do you handle a sales presentation when a new relationship is potentially worth millions? These four principles will help you and your sales team build a strong foundation for a new client relationship. Imagine my surprise when a national sales manager addressed his top 60 associates and said, “At lunch, the sales team and […]

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Want to Drive More Sales? Nobody Can Resist a Good Story Well Told Please do not overlook one of the most powerful tools in sales—storytelling. If you’re in sales, you might have noticed that it often feels like our prospects are trained to resist our presentations. I promise you that a well-told story can break […]

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The famous 7-38-55 Rule from Albert Mehrabian’s research is often misquoted, especially when people try to apply it to public speaking or keynote addresses. Let’s set the record straight. What the 7-38-55 Rule Really Means Mehrabian’s research, from which the 7-38-55 Rule is derived, was actually about a particular kind of communication: situations where a […]

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