This post is really only of interest to Robert Fripp fans! As my readers and Robert Fripp fans may know I have been known to help King Crimson and the California Guitar Trio with introductions to get them onto the stage in style and help the fans with their merchantizing opportunities.
Read More...Why should a CEO pay attention to a screenwriter?
I have attended many screen writing classes for fun. Not because I want to be a screen writer, but rather to give me insights and ideas for helping my executive clients deliver better presentations. After all Hollywood knows how to emotionally connect with their audience in a way most executives do not.
The class I have repeated several times is Robert McKee’s Story. Also the name of his very good book. Here are a couple of questions from a Harvard Business Review article where they interviewed Mr. McKee.
Why should a CEO or a manager pay attention to a screenwriter?
A big part of a CEO’s job is to motivate people to reach certain goals. To do that, he or she must engage their emotions, and the key to their hearts is story. There are two ways to persuade people. The first is by using conventional rhetoric, which is what most executives are trained in. It’s an intellectual process, and in the business world it usually consists of a PowerPoint slide presentation in which you say, “Here is our company’s biggest challenge, and here is what we need to do to prosper.” And you build your case by giving statistics and facts and quotes from authorities. But there are two problems with rhetoric. First, the people you’re talking to have their own set of authorities, statistics, and experiences. While you’re trying to persuade them, they are arguing with you in their heads. Second, if you do succeed in persuading them, you’ve done so only on an intellectual basis. That’s not good enough, because people are not inspired to act by reason alone.
Essentially, a story expresses how and why life changes.
Read More...Every sales presentation is a missed or captured opportunity
Every sales conversation and presentation is a missed or captured opportunity. Which will your next one be?
Read More...Robert Fripp The House Where Music Lives.
For more Robert Fripp wisdom on Heroes and how many types of heroes listen in to a segment from How to Be a Hero for More than One Day.
This was live at the American Payroll Association convention.
Read More...Public Speaking: Are Your Characters Captivating?
Here’s a Frippercize: Count how many characters appear in your speeches. They are what make a Hollywood production–flesh and blood personalities that the audience can relate to.
Read More...Turn them off on your Intro and you’ll never get them back
Put your impressive credits right up front. If you don’t have credits yet, find something that could impress the audience even if it’s from another field or your mother.
Read More...How Long Should An Acceptance Speech Be?
Action star everyman Harrison Ford was honored with the Hollywood Foreign Press Association’s Cecil B. DeMille Award, for “outstanding contribution to the entertainment field”-or more specifically, 35 movies over four decades, including Star Wars, Raiders of the Lost Ark, Witness, The Fugitive, and Patriot Games. He said,
Read More...Transform Your Boring Bio from Wallpaper to Wow
SpeakerMatch is a great service for anyone looking for more bookings. On a regular basis they offer FREE TeleSeminars with interviews with thought leaders and experts. Then they house the recording. This week Nancy Juetten had a terrific interview.
Transform Your Boring Bio from Wallpaper to Wow Attract Clients and Speaking Engagements Now
It’s amazing how many aspiring speakers and experts find it hard to get to the magic of their own messages to compel meeting planners and others to say YES to what they offer. Today’s teleseminar is going to cover some of the biggest bio blunders people make, showcase a winning recipe that makes it easy to invite more of the right opportunities, and illustrate the points with compelling examples from real clients who are happily getting seen, heard, celebrated and compensated for their expertise.
Read More...Links, Reviews & Articles — More on Robert Fripp
Reviews of Robert Fripp… Unplugged Review by Lindsay Planner—All Music Guide Expert Review Jeff Duke of Krimson News reviews Robert Fripp… Unplugged AMG Expert Review of Robert Fripp… UnpluggedAll Music Guide review: “Innovation and Robert Fripp once again go hand in hand…” Articles on Robert Fripp “Tool, King Crimson Remind Audiences How Rock Should Be” […]
Read More...Creativity in Marketing Your Photo
In the early 1990’s I attended John Cantu’s Comedy Writing Classes. Soon after we became the best of friends. In fact we collaborated on many projects including The Story Behind Awesome Storytelling. One idea he used to teach news comedians was to use headshots that were…funny!
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